200+ applicants

Company

Original Job Post

Anker Innovations LTD · 2 days ago

Brand Partnership Manager

United States

Full-time

Remote

Mid, Senior Level

$70K/yr - $100K/yr

5+ years exp

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Consumer ElectronicsElectronics

Growth Opportunities

Hiring Manager

Maggie Wu

Insider Connection @Anker Innovations LTD

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Lead global campaigns for Anker Innovation's brands, focusing on IP licensing, co-branding initiatives, and sponsorships to drive brand growth.

Cultivate partnership opportunities across Anker Innovation's brands, strategically leveraging IP licensing and co-branding to enhance brand positioning.

Negotiate terms with partners that align with company objectives and brand strategies.

Collaborate with cross-functional teams to develop brand marketing strategies that integrate partnership opportunities for maximum effectiveness.

Activate partnerships to elevate brand awareness and drive business growth, ensuring alignment with brand guidelines.

Monitor partnership performance, providing insights for optimization and staying informed of industry trends to maintain competitiveness.

Identify and engage elite influencers relevant to Anker Innovation's brands, fostering strong partnerships to amplify brand reach and engagement.

Stay abreast of industry trends and competitor activities, leveraging market insights to inform strategic partnership strategies and maintain a competitive edge.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Brand MarketingPartnership ManagementConsumer ElectronicsTechnology IndustriesIP LicensingCo-BrandingSponsorshipsInfluencer ManagementBrand Marketing StrategiesBusiness GrowthPerformance Metrics AnalysisProject ManagementGlobal MarketsGlobal Campaign StrategiesProblem-SolvingCommunicationRelationship BuildingStrategic ThinkingCreativityAnalytical SkillsInitiativeProactivityMultitaskingNorth America FocusGlobal Markets ExperienceCampaign Strategies Exposure

Required

Bachelor's degree in Marketing, Business Administration, or related field. Master's degree preferred.

Minimum 5 years of experience in brand marketing, partnership management, or related roles, preferably in consumer electronics or technology industries.

Track record of successfully sourcing and executing partnership opportunities, including IP licensing, co-branding, and sponsorships.

Strong experience in managing elite influencers and fostering influencer partnerships. Ability to develop brand marketing strategies focused on driving business growth and expansion.

Excellent negotiation and communication skills to build and maintain relationships with stakeholders.

Strategic thinker with a creative mindset and passion for innovation.

Strong analytical skills to track and analyze performance metrics for decision-making.

Proven ability to take initiative and drive projects independently, with a proactive approach to identifying partnership opportunities.

Effective multitasker able to thrive in a fast-paced, dynamic environment. Experience in global markets, with a focus on North America and exposure to global campaign strategies.