200+ applicants

Company

Original Job Post

Liatrio · 6 days ago

Marketing Specialist

United States

Full-time

Remote

Mid Level

$70K/yr - $90K/yr

3+ years exp

Wonder how qualified you are to the job?

Information ServicesInformation Technology

Growth Opportunities

Hiring Manager

Alicia Brandewie

Insider Connection @Liatrio

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Industry knowledge of marketing tactics and strategy, PR, events, communications, and branding to drive customers and work independently

Contribute to existing content creation, branding, and marketing process

Develop and execute Liatrio's conference presence strategy -- presentations, sponsorships, key notes, off sites, partnerships, talks, etc

Cultivate relationships with professional associates, industry conferences, media outlets, journalists, bloggers, influencers, and thought leaders to promote Liatrio's brand and value

Contribute to our digital marketing strategy by contributing new copy, materials, graphics, media, and content

Collaborate with our Marketing Manager and Events Coordinator, as well as specialized external vendors and organizations

Create promotional and collateral materials (both internal and external), including website content, presentation materials, social media, briefs, and email

Work cross-functionally with leadership and Liatrio teams

Review materials and provide feedback based on brand guidelines, best practices, and analytics

Work with leadership, sales, and engineers to maximize Liatrio's presence at industry and client conferences and trade shows

Own, plan, coordinate, and execute events and associated campaigns to drive engagement with our clients

Track and analyze the effectiveness of events and campaigns

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

PRRelationship managementMarketingAdobe Creative SuiteFigmaGoogle Workspace toolsGoogle SlidesPortfolio developmentInnovativeCreativeCollaborativeCritical thinkingProblem-solvingEffective communicationPlanningOrganizing

Required

Skilled in multiple marketing generalist domains, such as graphic design, content creation, copy, campaign management, analytics/interpreting data, and partnering with sales

Knowledge of PR, relationship management, events, and/or thought leadership domains

Innovative, creative, and collaborative

Experience with Adobe Creative Suite (exp. Illustrator, Indesign, Premiere, Photoshop) and Figma (a plus)

Able to think outside the box, in an unconventional creative way

Strong critical thinking and problem-solving skills

Effective planning, organizing, designing, and communication skills

Very familiar with Google Workspace tools (Especially Google Slides)

Portfolio demonstrating successful events/campaigns/projects