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Overview

Company

Original Job Post

CIM Group · 5 days ago

Marketing Manager

Atlanta, GA

Full-time

Onsite

Senior Level

5+ years exp

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Asset ManagementCommercial Real Estate

Insider Connection @CIM Group

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Responsibilities

Manage social media accounts in partnership with agency partners.

Stay current on local events and other opportunities for community engagement.

Liaise with Public Relations firms on media pitches, events, new hire announcements, etc.

Partner with internal and external resources to develop and build content for social media channels, such as photos, videos, and written posts.

Work with the Property Management team and third-party vendors to plan, organize, and execute events.

Collect research materials as needed to support outbound marketing efforts.

Ensure website, social media accounts, brochures, and other marketing mediums are aligned with current content, including renderings, copy, video, etc.

Develop marketing materials to support outbound marketing efforts and ad hoc requests from the leadership team.

Assist with leasing outreach and presentation support for retail and office brokers.

Develop an editorial calendar in concert with agency partner to keep the Centennial Yards social accounts fresh and informative.

Scan the horizon for opportunities to engage in other communities, including speaking engagements, podcasts, media interviews, etc.

Partner with the Marketing Director to prioritize marketing initiatives based on real-world conditions and limited resources.

Serve as an internal traffic manager to prioritize requests for marketing and communications support from the senior leadership team.

Manage vendor relationships, including invoicing, reporting, and scheduled calls.

Liaise with the Marketing Director to stay abreast of key initiatives and focus areas for the company.

Qualification

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Marketing PrinciplesData AnalysisSocial Media MarketingGraphic DesignEnglish Language ProficiencyProblem-SolvingCommunicationTeamwork

Required

Bachelors’ Degree in English, Marketing, Journalism or related field preferred.

Minimum 5+ years’ experience in a marketing management and/or brand development role. Real estate and/or property management experience preferred.

Basic understanding of marketing principles and best practices.

Demonstrated ease, facility, and interest in working with data, including standard email engagement metrics and analytics tools (such as Google Analytics).

Experience with social media marketing and analytics platforms.

Basic understanding of graphic design and visual branding concepts.

Ability to work with cross functional teams and leadership at all levels.

Strong analytic skills and proven track record of proactive problem-solving.

Strong verbal, presentation (virtual and in person) and written communication skills. Excellent command of English language required (specifically, writing for digital channels).