TransUnion · 4 days ago
Associate Creative Director
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Credit BureauFinancial Services
Insider Connection @TransUnion
Responsibilities
Reports to Senior Vice President, Global Marketing Strategy, Creative and Brand.
Provide creative direction and guidance to a team of designers, writers, and other creatives, fostering a culture of innovation, collaboration, and excellence.
Collaborate closely with stakeholders to understand their objectives, preferences, and feedback, translating their vision into compelling creative briefs that drive big ideas.
Lead brainstorming sessions and ideation processes with marketing partners and other functional marketing leaders to develop original and creative solutions that resonate with target audiences and align with project objectives.
Develop big ideas and campaign concepts that cut through the marketing clutter; sell in those ideas with stakeholders and internal clients.
Develop written content for various channels, including web, video, and other marketing communications, aiming to enhance brand recognition and favorability across regions, verticals, and audience types (B2B/Consumer).
Collaborate with writers and content creators to craft engaging positioning and impactful messaging that effectively communicates key brand messages and value propositions.
Manage multiple projects simultaneously, ensuring deadlines are met, resources are allocated effectively, and deliverables meet or exceed expectations.
Stay informed about industry trends, competitive landscape, and emerging technologies to inform creative strategies and approaches.
Qualification
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Required
8+ years of experience in a creative copywriting, or creative director role, with at least 3 years at an agency or consultancy to B2B clients and at least 3 years in a leadership or managerial position (either agency or corporate environment)
Proven track record developing brand positioning platforms, messaging and big ideas (i.e., concepts) for B2B marketing campaigns
Portfolio and/or writing samples that demonstrate a mastery of creative verbal expression on a wide range of marketing and branding projects deployed across various channels and platforms
Excellent communication, presentation skills, and written communication skills, the ability to articulate and sell creative ideas effectively and to produce clear, compelling, and creative copy. Passion for storytelling, branding, and driving emotional connections with audiences
Ability to thrive in a fast-paced, deadline-driven environment while maintaining a high level of attention to detail and quality
Leadership qualities including team-building, motivation, and conflict resolution skills
Bachelor’s degree in Advertising, Marketing, Journalism, Communications or a related field
Benefits
Flexible time off for exempt associates
Paid time off for non-exempt associates
Tuition reimbursement
10 weeks of parental leave with gradual return
Adoption assistance
Fertility coverage
Spousal and domestic partner benefits
Charity gift matching
Employee stock purchase plan
Retirement contributions with employer match
Organizational growth potential through online learning platform with guided career tracks
Access to TransUnion’s Employee Resource Groups
Company
TransUnion
TransUnion provides total credit protection all in one place from credit alerts, credit reports and credit scores.
Funding
Current Stage
Public CompanyTotal Funding
$1.41B2018-04-26Post Ipo Debt· $1.4B
2015-06-25IPO· nyse:TRU
2014-10-16Series Unknown· $7.25M
Leadership Team
Recent News
2024-06-05
2024-05-29
2024-05-22
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