ChemTreat · 5 days ago
Marketing Manager (Strategic)
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Manufacturing
Insider Connection @ChemTreat
Responsibilities
Co-Lead ChemTreat’s Strategic NPD process to drive growth of new solutions brought to market by providing strategic rationale, market build support and insights to drive key projects.
Evaluate the commercial viability of product development, partnerships, or acquisitions by conducting and analyzing research on customers, competitors, the market, and technologies. Use findings to create and support the 5-year roadmap to be executed by the R&D, Marketing, and Business Development Teams.
Build dashboards and perform extensive market work for identifying target customer profiling and data mining using analytical tools to extract actionable information and provide key business insights and findings from this data from market trends, internal data and other sources.
Support the planning, creation, and implementation of ChemTreat’s Strategic Plan. Become the SME for this process.
Assess in-market and adjacent space opportunities in order to establish marketing campaign priorities and influence product development efforts through the New Product Innovation Process.
Establish improved marketing intelligence processes (VOC, Customer Satisfaction/NPS, Win/Loss Analysis) to diagnose gaps in commercial execution and identify countermeasures.
Directly influence metrics to measure the effectiveness of marketing and sales activities and drive improvements collectively, via organizational processes
Qualification
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Required
Demonstrated proficiency in Business Intelligence (BI) tools for data visualization and reporting (e.g. Advanced Excel, Power BI, Google, Qlik, Tableau)
Strategy development with cross-functional teams
Bachelor’s degree in a technical or business field required; MBA preferred
Minimum of 10+ years’ experience in industrial processes or product development or marketing
Preferred
Spanish or Portuguese proficiency is a plus
Benefits
Bonus Pay
Paid Time Off
Medical Insurance
Dental Insurance
Vision Insurance
401(k)
Company
ChemTreat
ChemTreat is a leading provider of water and process treatment solutions. It is a sub-organization of Veralto.