143 applicants

Company

Original Job Post

Abacus Group · 1 week ago

Marketing Specialist

New York, United States

Full-time

Hybrid

Mid Level

2+ years exp

Wonder how qualified you are to the job?

IT Services and IT Consulting

Hiring Manager

Lily Drexler

Insider Connection @Abacus Group

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Collaborate with the wider team to develop and execute marketing campaigns across various channels.

Manage digital marketing channels such as organic and paid social media, email marketing, SEO and SEM.

Monitor and analyze campaign performance metrics to assess effectiveness and make data-driven decisions.

Create compelling content for marketing materials, including website copy, social media content, email campaigns, advertisements, presentation decks, and more.

Write compelling award submissions to showcase our company’s achievements and secure industry recognition.

Research and identify key industry tradeshows, conferences, and networking events to enhance brand visibility and generate leads.

Assist with planning and execution of hosted and sponsored marketing events, conferences, seminars, etc. to generate leads and strengthen relationships with clients and prospects.

Conduct market research and analyze customer behavior, industry trends, and the competitive landscape to identify opportunities for growth.

Qualification

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MarketingIT services industry knowledgeNYC office commute

Required

Bachelor’s degree in marketing

2+ years of marketing experience, preferably in the IT services industry

Ability to commute to NYC office in hybrid fashion

Benefits

Medical

Dental

Vision

Disability

Life Insurance

401k

PTO

Opportunities for further education

Positive and supportive office environment

Workplace perks like healthy snacks, wellness program, and fun events

Company

Abacus Group

Abacus Group, LLC is a leading provider of hosted IT solutions and service focused on helping alternative investment firms by providing an enterprise technology platform specifically designed for the unique needs of the financial services industry.

Founded in 2008

New York

51-200 employees