200+ applicants

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Company

Original Job Post

Revalize · 1 week ago

Product Marketing Manager

United States

Full-time

Remote

Mid, Senior Level

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ComputerData Integration

Hiring Manager

Lance Morales

Insider Connection @Revalize

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Conduct market analysis to identify key trends, opportunities, and challenges in target industries

Collect competitive intelligence by analyzing competitors’ products, pricing, and marketing strategies

Connect with customers to extract insights into challenges faced, solutions provided, and the impact of the product on their business

Develop and lead positioning, value propositions, and messaging that resonates with the buying audience

Partner with Sr. Product Marketing Manager to develop content strategy

Create various marketing and sales enablement collateral like case studies, blog posts, e-books, etc.

Optimize content for SEO in collaboration with internal team and external agencies

Align business strategy, growth priorities, client objectives, and buyers to create relevant marketing campaigns

Manage launch planning and commercial release execution of products and related features

Monitor content performance using Seismic and other analytics tools

Support data analysis related to lead generation, opportunity creation, conversation rates, and identify trends

Create reports and share insights with key stakeholders

Provide actionable steps to refine and optimize product marketing and content strategy

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

B2B/SaaS MarketingDigital MarketingEvents ManagementContent ManagementSales EnablementVendor ManagementStakeholder ManagementProject ManagementData AnalysisCoachingFluency in EnglishProblem-SolvingLeadershipCommunicationAdaptabilityTeamworkSeismicSEOIndustry-specific content

Required

Bachelors in Marketing, Communications, or a related field

Multi-discipline B2B/SaaS marketing experience across digital, events, content, and sales enablement

Leadership and management experience in overseeing cross-disciplinary teams and vendors

Exceptional written and verbal communication skills with an ability to confidently lead discussions

Experience presenting to both large and small audiences (executives, company-wide presentations)

Proven history of leadership-level stakeholder alignment

Excellent project management and cross-functional collaboration skills

Proven analytical skills to use data to make decisions, assess, and measure impact

Demonstrated aptitude to learn complex topics and pivot fast to changing requirements

Comfortable being both a player and a coach

Fluent in English

Preferred

Experience with Seismic

Experience with SEO

Experience with industry-specific content (manufacturing, foodservice equipment, fluid handling, food and beverage processing, furniture, facilities planning)