46 applicants

Company

Original Job Post

OMD USA · 3 days ago

Senior Associate, Marketing Science

NYC Metro Area

Full-time

Hybrid

Entry Level

$40K/yr - $75K/yr

1+ years exp

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Advertising Services

H1B Sponsorship

Insider Connection @OMD USA

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Client Relationship Management, Growth & Retention

Client Presentation: Present findings/insights as well as methodology/data approaches reliably to clients through a variety of different presentation opportunities

Team Operations

Collaboration: Connect across planning, investment, and technology teams to ensure holistic understanding of data

Audience Discovery & Strategy

Data Analysis: Become more seasoned in audience definition, creation and strategy using multiple data sources

Data Analysis Management: Manage your team to organize and analyze data and facilitate insight generation for which you will be responsible

Data Sources: Employ solid understanding of Audience data sources and how to best leverage them for each type of analysis

Measurement & Reporting

Measurement: Develop breadth of knowledge measurement strategy, frameworks and technology

Benchmarks & Goals: Set benchmarks and targets based on historical campaign data

Reporting & Optimization: Oversee and QA the development of reports and directing optimization initiatives

Insights: Hone the ability to know what an insight is, and developing them for the campaigns

Data Strategy & Technology

Data Technology Utilization: Manage your team to oversee automation and improve processes for efficiencies

Data Management: Be accountable for the maintenance and QA of data systems and processes used for reporting and on-going data analysis

Data Visualization: Develop advanced Dashboards in visualization tools such as Tableau/QlikView/Looker

Ad Operations: Apply advanced understanding of Ad Operations and QA procedures

AdTech/MarTech: Evaluate and compare data, ad and MarTech vendors

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Quantitative analysisDigital marketingAd technologiesResearch techniquesAnalytics softwareAd-serving toolsWeb analyticsDatabase designSQLSyndicated researchDigital ad effectiveness researchMicrosoft ExcelMicrosoft PowerPointData visualizationHTMLJavaScriptProblem-solvingCommunicationTeamworkPrioritizationPresentation

Required

Bachelor’s degree in Statistics, Mathematics, Economics, Engineering, Information Management, Social Sciences or Business/Marketing related fields (advanced degree - MBA/MS - is preferred)

1-2 years of experience in a quantitative data driven field

A passion for digital marketing, research and analytics

Excellent communication and presentation skills

Ability to work well with others and work in cross functional teams

Ability to manage and prioritize a number of concurrent tasks

Ability to clearly explain complex technical ideas to multiple audiences both verbally and in writing

Comprehensive knowledge of ad technologies and research techniques (how they work, and how to troubleshoot)

Ability to set individual goals for analysts and measuring individual success/performance

Experience/familiarity in SAS, SPSS, R or other advanced analytics software packages

Experience/familiarity in ad-serving and web analytics tools (Google DFA, Atlas, Google Analytics, Omniture, etc.)

Experience/familiarity with concepts of database design and SQL

Experience/familiarity with syndicated research sources/tools (Gfk, MRI, Simmons, Scarborough, IMS, Nielsen, comScore)

Experience/familiarity with digital ad effectiveness research

Proficiency with Microsoft Excel and PowerPoint & a Data visualization tool (Tableau)

Familiarity with web technologies including HTML and Javascript

Preferred

Advanced degree - MBA/MS

Experience/familiarity in SAS, SPSS, R or other advanced analytics software packages

Experience/familiarity in ad-serving and web analytics tools (Google DFA, Atlas, Google Analytics, Omniture, etc.)

Experience/familiarity with concepts of database design and SQL

Experience/familiarity with syndicated research sources/tools (Gfk, MRI, Simmons, Scarborough, IMS, Nielsen, comScore)

Experience/familiarity with digital ad effectiveness research

Proficiency with Microsoft Excel and PowerPoint & a Data visualization tool (Tableau)

Familiarity with web technologies including HTML and Javascript

Benefits

Health insurance

Vision insurance

Dental insurance

401(k)

Healthcare Flexible Spending Account

Dependent Care Flexible Spending Account

Vacation days

Sick days

Personal days

Paid parental leave

Paid medical leave

STD/LTD insurance benefits

Company

OMD USA

Glassdoor

3.6

OMD U.S. is the largest media agency within the OMD global network. We are the business transformation partner for the world’s most prestigious brands.

New York, NY

1,001-5,000 employees

http://www.omd.com/usa

H1B Sponsorship

OMD USA has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Trends of Total Sponsorships

2023 (15)

2022 (14)

2021 (3)

2020 (5)