200+ applicants

Company

Original Job Post

Cash App · 3 days ago

Growth Marketing Associate Manager

New York, NY

Full-time

Remote

Mid Level

$98K/yr - $147K/yr

2+ years exp

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Financial Services

H1B Sponsorship

Comp. & Benefits

Insider Connection @Cash App

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Monitor investment in the referrals program, working cross-functionally with Product and Data Science partners to drive virality and efficiency through campaigns, bounties, and messaging

Help scale and manage Cash App’s affiliate program. Determine the best partners, measurement, and campaigns to reach multiple business goals, from acquisition and product launches, to driving customer trust

Support key aspects of the cash.app website, driving growth strategy through SEO and conversion rate optimization (CRO)

Build out app store optimization (ASO) testing and improvements

Manage tracking and reporting for these channels in partnership with marketing analytics teammates to measure success and identify opportunities

Manage and work with agencies to execute on channel strategies while tracking activity and performance

Collaborate with Product and Product Marketing to drive successful product launches and increase product awareness utilizing the above levers

Collaborate with Creative and Product teams to ideate assets and messaging

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Growth MarketingUser AcquisitionB2C TechMarketing ChannelsPaid SocialPaid SearchAffiliate MarketingReferral ProgramsWebMobile AdvertisingAttributionLTVCACReturn on InvestmentPayback PeriodsAnalytical AbilitiesSQLData VisualizationTableauMode

Required

2+ years of relevant work experience in growth marketing or user acquisition, ideally in a high growth B2C tech or startup environment

Experience across a variety of growth marketing channels (i.e. paid social, paid search, affiliate marketing, referrals programs, web)

Strong quantitative and analytical abilities: you can analyze data to answer your questions, and develop insights to take action from that data.

Familiarity with mobile advertising concepts (attribution, LTV, CAC, return on investment, payback periods)

Preferred

ASO experience is a plus

Experience writing SQL queries and proficiency with data visualization tools (Tableau and Mode) are a plus

Benefits

Healthcare coverage (Medical, Vision and Dental insurance)

Health Savings Account and Flexible Spending Account

Retirement Plans including company match

Employee Stock Purchase Program

Wellness programs, including access to mental health, 1:1 financial planners, and a monthly wellness allowance

Paid parental and caregiving leave

Paid time off (including 12 paid holidays)

Paid sick leave (1 hour per 26 hours worked (max 80 hours per calendar year to the extent legally permissible) for non-exempt employees and covered by our Flexible Time Off policy for exempt employees)

Learning and Development resources

Paid Life insurance, AD&D, and disability benefits

Company

Cash App

Glassdoor

3.9

Cash App is the fastest growing financial brand in the world. It is a sub-organization of Block.

Founded in 2013

San Francisco, California, USA

1,001-5,000 employees

http://cash.app/

H1B Sponsorship

Cash App has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Trends of Total Sponsorships

2023 (172)

2022 (350)

2021 (22)