200+ applicants

Company

Original Job Post

Roku · 4 days ago

Programmatic Inventory Optimization Analyst

New York, NY

Full-time

Onsite

Mid Level

$117K/yr - $204K/yr

4+ years exp

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Comp. & Benefits

Insider Connection @Roku

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Responsibilities

Develop and maintain a strong understanding of Roku’s ad network along with trends in connected TV and new technologies that affect the buying discipline.

Establish highly collaborative, cross-functional relationships across the broader Roku organization, including Sales, Client Services, Data Analytics, and Product.

Prepare and develop inventory availability forecasts and reporting structures for video and display campaigns, with a focus on Roku’s DSP, OneView.

Provide campaign optimization recommendations that achieve campaign and platform KPIs.

Leverage Roku’s Big Data to produce actionable reporting for the business.

Audit current processes and identify opportunities to automate and streamline.

Validate forecast accuracy and develop methodology as business evolves and new products are introduced to market.

Distribute weekly and bi-weekly Inventory updates to Product and Senior Management to inform revenue opportunity and inventory gaps.

Work closely with Product Management to help develop proprietary tools that solve inventory management issues across both direct and programmatic transaction types.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Digital advertisingData analyticsFinanceBusiness analysisAd tech terminologyDSPsSSPsAd serversDMPsOTT/CTVExcelSQLData visualizationTableauLookerCommunicationProblem-solvingAnalyticalProject managementDetail-orientedSelf-starter

Required

4+ years of experience in digital advertising in an inventory, revenue operations, data analytics, finance, or business analyst role.

Excellent written and verbal communication skills, and the ability to take complicated subject matter and communicate clearly and effectively for any audience.

Familiarity with the ad tech terminology and landscape, including prior experience working with DSPs, SSPs, ad servers, and DMPs. Experience with OTT/CTV a plus.

Excellent command of Excel, understanding of SQL (or willingness to learn) and working with large datasets.

Experience creating reports with data visualization platform like Tableau, Looker, etc.

Analytical, project management, and detail-oriented personality.

Self-starter, comfortable working autonomously in fast-paced, growing environment.

Benefits

Health insurance

Equity awards

Life insurance

Disability benefits

Parental leave

Wellness benefits

Paid time off

Company

Roku

Glassdoor

3.7

Roku develops video streaming devices that provide users access to Internet-streamed video or audio services.

Founded in 2002

Los Gatos, California, USA

1,001-5,000 employees

https://www.roku.com

H1B Sponsorship

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Trends of Total Sponsorships

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2021 (248)

2020 (121)