41 applicants
Amazon Web Services (AWS) · 2 days ago
Senior Marketing Manager, Healthcare and Non-Profits
Arlington, VA
Full-time
Onsite
Senior Level
7+ years exp
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Responsibilities
Collaborate with business and sales leaders on go-to-market strategy including market segmentation, messaging, marketing channels, and campaign execution spanning the non-profit business.
Develop and execute aligned marketing plans in the Public Sector Healthcare center of excellent — including digital, content, and events — to drive demand generation and pipeline in support of Healthcare and Non-Profit business targets.
Leverage and tailor corporate-level product marketing campaigns and materials to accelerate and maximize results through extensions to regional customers across the United States.
Extend generative artificial intelligence (AI) campaigns and highlight compelling generative AI stories across non-profit business verticals.
Communicate regularly with internal business and sales leaders including regular updates with the broader Healthcare and Non-Profit Organization sales and business development teams.
Ensure Healthcare and non-profit target customers, customer stories, and business priorities are top of mind in all marketing activities.
Earn trust and maintain strong relationships across the organization, working in conjunction with other marketing leaders and with peers.
Monitor and report on campaign results and effectiveness, including ROI and recommended changes as needed.
Willingness and ability to work independently and autonomously.
Qualification
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Required
7+ years of developing and managing acquisition marketing or channel programs experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience building, executing and scaling cross-functional marketing programs
Experience executing scaled marketing campaigns through email or social media
Preferred
Experience driving direction and alignment with large cross-functional teams and agency partners
Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
Track record of developing and managing multiple marketing programs simultaneously and juggle multiple priorities to execute high quality deliverables
Benefits
Flexible work hours and arrangements
Company
Amazon Web Services (AWS)
Launched in 2006, Amazon Web Services (AWS) began exposing key infrastructure services to businesses in the form of web services -- now widely known as cloud computing.
10,001+ employees
Funding
Current Stage
Late StageLeadership Team
Anand Desikan
CTO, CXO Advisor, and Enterprise Technologist
Rajesh Jindal
Finance Director and CFO - AWS EMEA Commercial Sales
Recent News
2024-06-01
Company data provided by crunchbase
