43 applicants

Overview

Company

Original Job Post

Live Nation Entertainment · 3 days ago

Marketing Technology Specialist

Calabasas, CA

Full-time

Hybrid

Mid Level

$67K/yr - $75K/yr

3+ years exp

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ConcertsEvent Promotion

Insider Connection @Live Nation Entertainment

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Responsibilities

Lead day-to-day operations & task execution across all applicable MarTech platforms (web, email, SMS, app, database) for assigned subset of events within the company portfolio

Key stakeholder in marketing meetings for assigned events, offering ideas and feedback to marketing leads, especially as pertains to MarTech products, and fulfilling external requests

Design front-facing elements of websites and email campaigns in alignment with brand identity

Track and analyze data of marketing technology performance, including engagement, revenue, user behavior, and artist scheduling data, to determine areas of improvement and success

Expert administrator of all platform CMS and cross-platform integrations

Event/artist content management for Insomniac festivals, branded shows, concerts, and clubs

Work cross-functionally with multiple internal departments, including marketing, social, tech, sponsorship, Shop, Passport, Music Group, talent, and production

Other special projects, support roles, and tasks assigned as needed

Some travel may be required (economy)

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Web CMSCopywritingBranded writingElectronic music knowledgeAttention to detailOrganizationAdaptabilityMultitaskingEmail MarketingPhotoshopHTMLGoogle Analytics

Required

3+ years relevant working experience in web, marketing, and/or music

Exceptionally high attention to detail

Tech-savvy with the ability to quickly master new tools & understand inter-product relationships

Deep knowledge of electronic music, artists, genres, culture, and Insomniac brands

Excel at copywriting (spelling, grammar, sentence structure, etc.)

Excel at branded writing (marketing in the voice/tone of a distinct brand, character, etc.)

Excel at organization, both in a personal and collaborative team setting

Ability to multitask on fast-paced timelines, adapt quickly to change, and field requests from different teams simultaneously

Ability to systematically execute to perfection on tight deadlines

Experience with web CMS required

Preferred

Experience with email marketing, Photoshop, HTML, Google Analytics

Adaptability to execute tasks off-hours at short notice if needed

Company

Live Nation Entertainment

Glassdoor

4.0

Live Nation Entertainment is a producer, promoter, and seller of live concert tickets for artists and fans. It is a sub-organization of Priority Records.

Founded in 1996

Beverly Hills, California, USA

10,001+ employees