Togetherwork · 1 week ago
Marketing Manager
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Responsibilities
Grow marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content.
Optimize CTAs, landing pages, and email marketing through A/B testing.
Optimize marketing automation and lead nurturing processes through email, content, and social channels.
Establish closed-loop analytics with sales to understand how marketing activity converts to customers and refine processes.
Create and maintain metrics reports on marketing and sales activities, effectiveness, and business impact.
Analyze marketing and sales data to develop insights and make recommendations for optimization.
Monitor and maintain data quality within the marketing database.
Evaluate new technologies and add-on applications to improve marketing team performance.
Assist in strategy calls to discuss lead generation performance and strategies to achieve goals.
Collaborate with sales and product departments to meet KPIs by creating new marketing opportunities.
Deliver weekly and monthly reporting to the management team and monitor marketing contribution to revenue targets.
Develop marketing outreach around new product releases and assist with Go to Market plans.
Benefits
Medical, dental, and vision insurance options
100% Employer paid short/long term disability
Basic Life
401(k) option with 100% company match
Flexible paid personal/vacation time built on mutual trust and accountability
10 sick days annually
10 company paid holidays
6 weeks paid parental leave
Company
Togetherwork
Togetherwork operates as a provider of group management software and payments.
Funding
Current Stage
Late StageTotal Funding
unknown2018-03-13Acquired· by GI Partners
Recent News
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