200+ applicants

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Company

Original Job Post

Trintech · 5 days ago

Partner Marketing Manager

United States

Full-time

Remote

Mid, Senior Level

$85K/yr - $114K/yr

5+ years exp

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Responsibilities

Develop and execute a comprehensive partner marketing strategy aligned with overall business objectives, ensuring high impact.

Optimize MDF allocations across partners' marketing plans and programs for maximum impact and ROI.

Lead the planning, execution, and optimization of co-marketing campaigns and events with partners.

Oversee the creation of partner-specific collateral, ensuring alignment with brand guidelines and target audiences.

Provide guidance, training, and resources to partner sales and marketing teams for effective utilization of collateral and marketing strategies.

Continually analyze and track program success through regular pipeline and opportunity tracking, utilizing key metrics and reports.

Cultivate and maintain strong trust-based relationships with key partners, serving as a liaison between internal stakeholders and partner organizations.

Responsible for budget and planning management, forecasting, and reporting.

Stay updated on industry trends and emerging technologies to enhance partner marketing strategies.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

B2B channel partner marketingMarketing relationship managementPartner campaign planningCollateral developmentMDF managementResults trackingB2B campaign measurementStrategic planningHands-on executionProject managementSales stakeholder relationship buildingCultural adaptabilitySFDC familiarityMarketo familiarityMicrosoft Office Suite proficiencyProblem-solvingHard-workingExceptional communicationNegotiationRelationship-building customer focusBusiness acumenDrivenResilientOrganizedDetail-oriented cross-functional collaborator

Required

Bachelor’s degree in business or technology. Master’s degree a plus

5+ years of recent experience in B2B channel partner marketing, in the technology industry

Prior owner of marketing relationship with large partners (VARs, SIs, Distributors, etc.), resulting in annual joint marketing plans connected to lead creation

Proven track record in partner campaign planning, collateral development, partner marketing initiatives execution, MDF management, and results tracking

Demonstrated understanding of B2B campaign measurement and reporting

Exceptional communication, negotiation, and relationship-building skills

Strong customer focus and business acumen; has a passion for business value

Ability to operate both in a strategic capacity and a hands-on/execution capacity

Hands-on, can-do attitude. Self-sufficient and proactive in solving problems

Strong project management skills, ability to effectively prioritize multiple projects

Strong cross-functional collaborator and ability to build close relationships with sales stakeholders

Driven and resilient

Organized, detail oriented, strong budget management and reporting skills

Demonstrated ability to work with international teams, and adjust to different cultures

Ability to travel to partner events as required

Good familiarity with SFDC and Marketo (or similar CRM and Marketing Automation systems)