200+ applicants

Company

Original Job Post

GoPro · 3 days ago

Paid Media Analyst

United States

Full-time

Remote

Mid Level

$56K/yr - $76K/yr

3+ years exp

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3D TechnologyConsumer Electronics

H1B Sponsorship

Growth Opportunities

Insider Connection @GoPro

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Collect and consolidate campaign data from all channels into a master data source

Create monthly and quarterly reports for planning teams, creative teams, and leadership with actionable insights

Analyze performance data from channel platforms and Google Analytics, reconciling performance differences

Assist with set up and analysis of channel level test & learn strategies

Develop processes and workflows for reporting

Collaborate with performance marketing peers and in-house creative teams to understand campaign strategy and structure

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Marketing analyticsPaid mediaGoogle AnalyticsLooker StudioMicrosoft ExcelSQLStrategic decision-makingDigital imagingEmerging technologiesAd techProject managementCommunicationTeam playerAnalyticalCuriousAdaptableSelf-motivatedSense of humorPassion for sportsPassion for outdoorsPassion for travel

Required

Minimum 3 years experience in marketing analytics with a focus on paid media

Proficiency in Google Analytics, Looker Studio, Microsoft Excel, SQL

Strong communication skills with the ability to synthesize data into clear, actionable insights

Open-minded team player with experience working directly with creative and other marketing teams

Analytical by nature, strives on understanding data to inform strategic decision-making

Curious and eager to self-learn and share knowledge about digital imaging space, emerging technologies and ad tech evolutions.

Adaptable, Capable of managing/supporting multiple projects and priorities at the same time within a rapidly changing environment

Self-motivated and proactive

BA: Data science or related field

Preferred

Sense of humor and passion for sports, outdoors and/or travel

Benefits

Medical, dental, and vision insurance – premiums are 100% paid for employees, 90% paid for dependents

Life insurance and disability benefits

Generous time off policy

12 weeks paid parental leave for new parents

Pre-tax and Roth 401(k) options

Discounted employee stock purchase plan (ESPP)

LiveHealthy monthly wellness reimbursement

Innovative remote-friendly wellness classes and events

Flexible work arrangements

Professional + personal development opportunities, i.e. LinkedIn Learning, technology trainings, certifications, Peer-to-Peer learning, conferences and more

Opportunities to get involved in the causes that you care about (annual camera donation + volunteer events)

Company

GoPro

Glassdoor

4.4

GoPro is a brand of personal cameras used in extreme action video photography.

Founded in 2002

San Mateo, California, USA

501-1,000 employees

https://gopro.com/

H1B Sponsorship

GoPro has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Trends of Total Sponsorships

2023 (16)

2022 (12)

2021 (12)

2020 (25)