UC San Diego · 1 week ago
Marketing Specialist
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EducationHigher Education
Insider Connection @UC San Diego
Responsibilities
Develop and execute marketing strategies for the Student Health and Well-Being Cluster.
Manage social media platforms and create engaging content for various publications.
Collaborate with internal and external stakeholders to achieve marketing, communications, and engagement goals.
Design graphics for publications using Adobe Suites (e.g., InDesign, Illustrator, Photoshop).
Coordinate and schedule social media posts, content creation, and manage comments and replies.
Work with vendors to design and produce promotional items like brochures, t-shirts, pens, tote bags, etc.
Qualification
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Required
Six years of related experience, education/training, OR a Bachelor’s degree in related area plus two years of related experience/training.
Solid knowledge of marketing principles, concepts, strategies and best practices. Thorough knowledge of marketing mediums, communication principles, media and marketing techniques.
Solid knowledge of institutional products and services.
Knowledge of the campus and / or medical center including its achievements, mission, vision, goals, objectives and infrastructure.
Knowledge of customer service standards / procedures. Strong skills in event and media activities management.
Organizational skills and skills in file creation, maintenance and management. Strong project management skills and demonstrated ability to establish goals, determine workload priorities and manage projects with competing deadlines.
Written and interpersonal communication skills.
Demonstrated experience developing written content for the web; knowledgeable regarding best web content practices, web page design and construction.
Demonstrated knowledge of proper English grammar, spelling, punctuation, sentence construction and formatting styles. Experience in proofreading and editing.
Demonstrated research and interviewing skills to gather data using traditional and electronic methods. Ability to read and analyze technical or complex content and write communications on those subjects for a general audience.
Experience with desktop design and publishing applications such as Photoshop, InDesign, Illustrator, and Canva.
Video filming and editing experience with programs such as Adobe Premiere Pro and After Effects.
Demonstrated ability to operate office computer and various equipment proficiently, including telephone, printer, copier, scanner and FAX machines. Thorough knowledge of business software; specialized applications and systems used in behavioral health centers / clinics, as applicable to position. Demonstrated experience and competency with standard business equipment, computer technologies and a variety of software including system and networking software, Microsoft Office suite, email and a variety of web-based programs and browsers, with the willingness and ability to update and increase skills as needed to meet the goals of SHW.
Demonstrated ability to actively foster a positive, welcoming climate, and value, include and support all in the UC San Diego community. Demonstrated commitment to diversity, equity and inclusion to foster the best possible working and learning environment.
Demonstrated commitment and ability to acknowledge, advocate and support the efforts to dismantle structural racism and divisive biases based on race, ethnicity, sex, gender identity, age, disability, sexual orientation, religion, and political beliefs.
As appropriate, submit incident reports into the UCSD SHW Incident Report System, RL Datix or current system in use, to report near-misses, process problems or patient or employee injury events. Attend required trainings and refreshers for use and proper steps to follow.
At all times, demonstrate the characteristics of professionalism in attire, attitude, conversation, behavior and attentiveness to others. All staff members are required to uphold the UCSD Principles of Community and to promote a positive and collaborative team environment. Ability to adhere to and practice the mandatory University Core Values & Safety Standards of performance. Ability to at all times adhere to UCSD Health Medical Center (C.A.R.I.N.G.) Standards of Performance as applicable to position.
Ability to use discretion, maintain utmost confidentiality and comply with all requirements in use of computer systems and access to any and all patient, student, employee and University data, in electronic and hard copy formats, in compliance with University, state and federal guidelines, including, but not limited to Health Insurance Portability and Accountability Act (HIPAA) and Family Educational Rights and Privacy Act (FERPA).
Preferred
Experience working with vendors to design and produce promotional items like brochures, t-shirts, pens, tote bags, etc, is highly preferred.
While not required, a cover letter is highly recommended when applying to this position.
Company
UC San Diego
UC San Diego Extension is an online research university for community leaders and professionals.
Funding
Current Stage
Late StageRecent News
Alfred P sloan Foundation
2023-10-30
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