Foster Farms · 1 week ago
Marketing Associate
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Food and Beverage
Insider Connection @Foster Farms
Responsibilities
Lead/execute product launches for both private label and branded initiatives
Analyze financial reports, syndicated data, competitive activity, consumer research, etc. and provide insights to RTC Brand Manager and cross functional team members
Track overall fresh business performance on delivering revenue, volume, and profit goals, tying together external market trends, IRI, and internal shipment data. Support and provide insights on premium performance at the customer level
Coordinate with Product Management and the Sales team in the planning of opportunities relative to the raising of birds, usage of meat, and scheduling of plants
Collaborate directly with retailers and field sales for key customer initiatives
Lead quality for fresh chicken coordinating insights and standardization for operational excellence
Ensure accurate product specifications and graphics between internal and external customer systems
Manage RTC budget including tracking and forecasting marketing spend needs
Support consumer communications planning and creation
Contribute to annual brand plan objectives and strategies
Innovation support to bring new products to market
Qualification
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Required
Bachelor’s degree in a related field
Minimum 2-3 years of experience with demonstrated experience in an analytical position
Excellent attention to detail
Excellent skills in Microsoft Excel and proficient in Syndicated Data Tools, ERP Software
Excellent verbal and written communication skills with the ability to communicate effectively at multiple levels, such as corporate executives, sales personnel, plant & production team, etc.
Demonstrated excellence in project management and organizational skills
Excellent presentation skills with both large and small audiences
Ability to build relationships and accomplish tasks through others
Must be located in California
Preferred
3 years of experience in a marketing role at a food / cpg manufacturer, or other equivalent work experience
Excellent project management skills and cross-functional leadership
Strong grasp of CPG and brand management fundamentals
Experience managing consumer promotion and communication budgets
Solid understanding of financial reporting, syndicated data and consumer research results
Company
Foster Farms
Family-owned and operated since 1939, Foster Farms has become one of the West Coast's most trusted brands.
Funding
Current Stage
Late StageTotal Funding
unknown2022-06-07Acquired· by Atlas Holdings
Recent News
Food Business News
2024-03-20
bloomberglaw.com
2023-04-26
2023-01-14
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