Salesforce · 1 week ago
Manager, Marketing Analytics
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AppsCloud Computing
Insider Connection @Salesforce
Responsibilities
Support global teams with data and insights to increase product usage and ACV
Partner with field marketing teams and other cross-functional teams to make quarterly business reviews impactful
Collaborate with marketing teams to identify business problems and growth opportunities, and use SQL, Python, and Tableau to generate actionable insights
Contribute to the development of Marketing’s measurement strategy and roadmap, identifying the correct key, leading, and diagnostic metrics for profitable growth
Serve as a subject matter expert for our data product and resources (Snowflake, Tableau, Google Analytics), identifying opportunities to streamline analytical workflows
Enable and train marketing teams to become confident consumers of dashboards and other components of our data product
Build on and document our data sources, models, metrics, and dashboards in a way that increases our team’s long-term efficiency and output
Define and improve our standards for version control, data testing, and continuous integration, as well as other best practices of high-performing analytics teams
Influence and develop Salesforce’s company-wide product-led-growth (PLG) go-to-market approach, based on expertise and learnings.
Qualification
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Required
4-7 years of experience in an analytics role
Strong communication skills and ability to explain complex technical concepts
Excellent work ethic and detail orientation
Desire to learn and keep up with analytics industry best practices
Expertise building workflows for turning large datasets into high confidence insights
Proficiency with SQL, Snowflake, software-as-a-service metrics, Salesforce
Experience in a self-service card-to-cash business model
Ability to proactively find opportunities for improvements in the business, and prioritize them based on impact and effort
Ability to analyze data to make performance improvements and also communicate those insights in an easy-to-understand way
Strong project/program management skills and ability to quickly learn new tools within the Analytics space
Preferred
Experience with Marketing, Python, Tableau a plus
Benefits
Equal pay
Employee resource groups
Inclusive benefits
Company
Salesforce
Salesforce is a cloud-based software company that provides customer relationship management software and applications.
H1B Sponsorship
Salesforce has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (1485)
2022 (1712)
Funding
Current Stage
Public CompanyTotal Funding
$65.38MKey Investors
Starboard ValueEmergenceHalsey Minor
2022-10-18Post Ipo Equity· Undisclosed
2004-06-23IPO· nyse:CRM
2003-01-01Series Unknown· $1M
Leadership Team
Recent News
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2024-06-06
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