Be an early applicantLess than 25 applicants

This job has closed.

Company

Original Job Post

adMarketplace · 1 week ago

Director, Product Marketing

New York, NY

Full-time

Onsite

Director

$150K/yr - $180K/yr

7+ years exp

Wonder how qualified you are to the job?

Ad NetworkAdvertising

H1B Sponsorship

Insider Connection @adMarketplace

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Develop and execute marketing strategies and go-to-market plans for AMP's media suite, marketplace, and measurement services targeted at performance advertisers

Assess the market, understand the competitive landscape, unique differentiation, and position adMarketplace to the audience

Identify and position measurement products to new and existing customers with new messaging and differentiators

Refine and understand customer personas to craft compelling narratives and points of view, positioning AMP as an essential partner for performance advertisers

Ensure messaging across all marketing channels and customer touchpoints is consistent, compelling, and effective

Work cross-functionally with sales, business development, product, and client services teams to drive conversion, product adoption, and revenue growth

Ensure successful launch of new products and capabilities to customers and prospects with sales enablement materials and training

Collaborate with the product team on roadmap development and customer feedback loop

Track, measure, and report on product marketing effectiveness metrics to inform strategic planning and decision-making

Manage, mentor, and grow direct reports

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Product marketingAdvertisingCross-functional collaborationCommunicationInterpersonalProblem-solvingAnalyticalProject managementLeadershipSelf-starter

Required

7+ years of related work experience, with a minimum of 5 years in product marketing in a startup environment.

Experience working on a marketing team as the only product marketing function

Demonstrated expertise in advertising or related industry.

Exceptional understanding of product marketing techniques and methods.

Proven ability to work cross-functionally with product, sales, and marketing teams.

Excellent communication and interpersonal skills.

Motivated self-starter with the ability to lead, manage, and execute.

Strong analytical and project management skills.

Ability to thrive in a fast-paced, dynamic environment.

Benefits

Comprehensive healthcare

Wellness programs

Paid time off

Commuter benefits

401k matching

Dog friendly office

Summer Fridays

Catered lunches

Fully stocked kitchen

ZogSports teams

Happy hours

Corporate retreats

Company

adMarketplace

Glassdoor

2.4

adMarketplace is a search advertising marketplace that provides custom monetization solutions for digital publishers.

Founded in 2000

New York, New York, USA

201-500 employees

http://www.admarketplace.com

H1B Sponsorship

adMarketplace has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Trends of Total Sponsorships

2023 (19)

2022 (21)

2021 (14)

2020 (10)