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Company

Original Job Post

A Hiring Company · 1 week ago

Marketing Manager/Director

Butler, NJ

Full-time

Onsite

Director

$90K/yr - $110K/yr

7+ years exp

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Responsibilities

Provide strategy and oversee management and implementation of marketing activities to ensure that goals are accomplished and deadlines are met

Manage quality control for all marketing deliverables

Influence strategic planning in collaboration with firm leadership and business development team

Collaborate with leadership team to develop and drive strategic initiatives forward

Establish marketing policies and procedures

Direct selection and implementation of marketing vendors and consultants, such as advertising, public relations, or graphic design firms

Conduct marketing-related workshops/training for principals and technical staff

Mentor, train, and develop marketing staff

Represent the firm to clients, peer organizations, and business associates

Manage and attend trade show and special event planning, execution, and follow-up, including prioritizing industry events based on strategic goals

Leverage and maintain strong professional network

Participate actively and consistently in professional and client organizations, such SMPS, ACEC, SAME, NAIOP, CIANJ, and/or others

Develop and oversee execution of pursuit planning activities, especially for significant or strategic efforts

Oversee go/no-go process for proposal pursuits

Work with technical and marketing staff to develop complex proposals for government, public, and commercial clients

Conduct proposal debriefing internally and with prospective clients

Manage development and ongoing implementation and education of corporate brand

Direct development of initiatives and thought leadership content for collateral materials, website, blogs, media, print, video, etc. based on strategies outlined in marketing plan

Interview technical team for project content and stories

Maintain internal communications program to facilitate information sharing within the firm; inform and involve principals and technical staff regarding marketing efforts

Oversee digital media and social media initiatives, including blogs, video, virtual site tours, and podcasts

Monitor legislative and/or regulatory activities that could affect the need for services

Analyze research data related to clients; competitors; and past, current, and prospective markets, and present findings to leadership

Leverage and maintain a network of corporate, industry, government, municipal, and community contacts to keep abreast of industry, client, and competitor activity

This position is primarily hybrid requiring three days per week in First Environment's Butler, NJ office

Marketing-related travel will be required for business development activities and participation in national, regional, and local industry conferences and events

The frequency of travel is contingent on specific duties, responsibilities, and the essential functions of the position, which may vary depending on workload and project demands

Qualification

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SMPS DomainsMarketing Trends AnalysisEngineering TerminologyEnvironmental ConsultingDelivery MethodsStrategic ThinkingExperience in EngineeringExperience in Environmental ConsultingProblem-SolvingLeadershipMentoringTime ManagementOrganizational SkillsProfessionalismTeam BuildingDelegationCommitment to ExcellenceCPSM Certification