200+ applicants
Optima · 1 week ago
Marketing Manager - SAP
United States
Full-time
Remote
Mid Level
3+ years exp
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Responsibilities
Implement innovative marketing strategies that align with core offerings in SAP solutions.
Utilize AI and other current trends to enhance marketing initiatives and solutions.
Build and maintain a strong pipeline of prospective clients through targeted marketing campaigns.
Plan, organize, and lead impactful events, including webinars, workshops, and industry conferences, to increase brand visibility and market reach.
Collaborate closely with the CEO, VP of Sales, and Chief Innovation Officer to execute strategies to market new offerings to internal and external stakeholders.
Collaborate with sales team and other departments, as needed, to ensure a unified approach to client acquisition and retention.
Deliver content and oversee social media: LinkedIn, etc.
Create, coordinate, and deliver marketing campaigns (email, social, Web campaigns)
Create and deliver press releases, media content, case studies, white papers, corporate communications, and presentations
Analyze market trends and customer insights for informed decision-making.
Manage and guide external marketing resources and partners, as required
Willingness to travel (up to 25%)
Qualification
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Required
3-5 years of proven experience in B2B marketing particularly in the SAP space
Must have experience in HubSpot, Salesforce.com, ZoomInfo
Extremely detail oriented with utmost attention to quality in deliverables
Energetic and driven
Outstanding written and oral communication skills to liaise between the user community, clients’ executive sponsors, partners, and the Optima team
Open to work in a dynamic and challenging environment
Demonstrated ability in building strong client pipelines and organizing successful events
Excellent communication, leadership, and strategic thinking abilities
Bachelor’s degree in marketing, Business, or related field will give you an advantage in this position
Benefits
Remote work option
Opportunity to work with an established SAP Gold partner
Flexible work environment
Supportive team and tools for success
Excellent benefits package
Company
Optima
We're a leading consulting firm and trusted adviser in digital transformation, specializing in Spend Management and Content Management within the SAP ecosystem.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Shaney Salomon
Chief Executive Officer
J
Jay Jones
EVP Sales, Marketing and Alliance Partnerships
Company data provided by crunchbase
