200+ applicants

Company

Original Job Post

Adobe · 5 days ago

Brand Marketing Director

San Francisco, CA

Full-time

Onsite

Director

$131K/yr - $275K/yr

10+ years exp

Wonder how qualified you are to the job?

Maximize your interview chances

ConsultingEnterprise Software

H1B Sponsorship

Actively Hiring

Growth Opportunities

Insider Connection @Adobe

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Be a knowledgeable authority on the audiences and industries in which the company competes, bringing fresh perspectives to the work.

Craft strategy and plans in collaboration with Global Marketing and Product Marketing teams to enable breakthrough activations across marketing channels.

Lead cohesive brand activation plans including brand advertising, product innovation campaigns, and brand partnerships.

Develop content strategies with internal teams and agencies for brand advertising.

Advocate for brand marketing investments that drive sustainable marketing impact and business growth.

Champion brand purpose and ensure it is integrated into the definition of the brands at every touchpoint.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Brand MarketingBrand BuildingMarketing PlansBrand FundamentalsConsumer InsightsMarket ResearchMarketing AnalyticsMeasurement ModelsFull-Funnel MarketingDiverse Marketing ChannelsConnecting the DotsResults OrientationProblem-SolvingCommunicationLeadershipCollaborationCreativityOptimismConsumer Business ExperienceEnterprise Business Experience

Required

10+ years’ experience in brand marketing in client, agency industries.

Bachelor’s Degree or equivalent (MBA preferred).

Proven experience building brands and results-oriented marketing plans. Familiarity with brand fundamentals (architecture, identity, and competitive positioning) of global brands.

The ability to work with complex global brands that span consumer and enterprise businesses.

Applied use of consumer insights, market research, marketing analytics and measurement models.

Understanding of full-funnel marketing; diverse marketing channels, associated goals, and metrics.

Be a confident storyteller. Exhibit executive presence combined with communication and social skills that authentically engage all levels of the organization.

Be energized by connecting the dots between insights, strategy and planning, and impactful results.

Model collaboration and leadership combined with optimism, curiosity, and creativity.

Comfort with co-creation processes and an understanding that great outcomes are made possible with strong partnerships with stakeholders.

Strong business knowledge and results orientation

Preferred

MBA

Experience in both consumer and enterprise businesses.

Company

Adobe

Glassdoor

4.3

Adobe is a software company that provides its users with digital marketing and media solutions.

Founded in 1982

San Jose, California, USA

10,001+ employees

http://www.adobe.com

H1B Sponsorship

Adobe has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Trends of Total Sponsorships

2023 (621)

2022 (795)

2021 (802)

2020 (522)