VML · 5 days ago
Senior Data Analyst
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AdvertisingMarketing
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Responsibilities
Execute | Manage and update new and recurring client reports delivered in a hybrid of Excel, Power BI, and PowerPoint.
Process | Generate or create both a static and interactive excel report/dashboard for client’s performance.
Support | Support and follow best practices for data acquisition, cleansing, transformation, and front-end publishing.
Analyze | Audit client data and develop, maintain, and improve documentation for common team processes and best practices.
Collaborate | Work directly with Strategy, Media, and Creative teams on their reporting and analysis requests, as well as working with clients on test & learn projects including A/B and multivariate testing.
Qualification
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Required
4+ years’ experience reporting and analyzing digital, marketing efforts as they relate to the profitable acquisition of new customers and existing customers.
3+ years’ experience analyzing data, drawing conclusions and making recommendations; consulting experience is a plus.
3+ years’ experience working with site analytics raw data (Google, Omniture etc.)
Proficiency in advanced quantitative/statistical modeling, optimization techniques, etc.
Ability to identify and resolve problems by leveraging multivariate data analysis.
Experience with R, Big Data, web analytics, marketing analytics, online marketing and multi-channel marketing. Python or Hadoop a plus.
Strong understanding of the concepts, terminology, and measurement issues in Web/Digital Analytics.
Ability to manage multiple projects concurrently.
Able to effectively communicate complex ideas to diverse audiences.
Quantitative related degree (e.g. science, engineering, finance, statistics, or related field) or strong quantitative training a plus.
A passion for what you do.
Benefits
Competitive benefits package
Company
VML
VML is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R — two of the world's most powerful and accomplished creative agencies with complementary capabilities and geographic strengths.
Funding
Current Stage
Late StageTotal Funding
unknown2013-10-15Acquired· by WPP
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