200+ applicants

Company

Original Job Post

Universal Music Group · 4 days ago

Director, Marketing

New York, NY

Full-time

Onsite

Director

$79K/yr - $110K/yr

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Audio Recording and ProductionMedia and Entertainment

Actively Hiring

Insider Connection @Universal Music Group

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Responsibilities

Oversee and manage all project dates, deadlines, and tasks related to the assigned artist roster.

Build and execute marketing plans for individual artists. Should meet all deadlines and fully execute plan in all respective areas.

Function as liaison with Creative Department to ensure all marketing deadlines are met, including initiation and creation of all release materials, and marketing assets as needed.

Help facilitate and optimize the timely delivery of items to Commercial Partnership teams to meet sales, marketing, and production deadlines.

Manage an “always on” narrative campaign for priority artists.

Work closely with artists, managers, and key label executives to build trusting relationships.

Prepare daily/weekly online marketing summaries and plans.

Communicate and work collaboratively across internal departments including Marketing, Sales, Brand Partnerships, A&R, Finance, and Production.

Ensure on-time delivery of all marketing assets for releases or campaigns by coordinating deadlines, digital content, and other marketing materials for all projects.

Have a finger on the pulse of what’s going on in pop culture, across key internet trends, apps, influencers, etc.

Create and keep current one-sheets and timelines.

Other duties and responsibilities as assigned.

Qualification

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Music Marketplace UnderstandingMarketing StrategiesFan EngagementDesign EyeStrategic MarketingResults MeasurementHigh-Volume Environment ExperienceArtist DevelopmentDigital MarketingSocial Media ManagementContent CreationCRM KnowledgeInfluencer MarketingCampaign CreationArtist BrandingProblem-SolvingCreative ThinkingInnovationEffective CommunicationAdaptabilityFlexibilityTeamwork

Required

Deep and specific understanding of the music marketplace including but not limited to typical marketing strategies, creation of fandoms, packaging strategies, distribution deal mechanics and customary communication practices.

Specific emphasis in short form content across all platforms, its creation and how to build deeper connections with fan

Creative thinker with an eye for design, in addition to a strategic marketer who is driven by innovation and understands how to communicate effectively & measure results.

Not afraid of a challenge or working with big personalities and large teams.

Must be flexible and adaptable; no task is too small.

Experience and desire to work in a fast-paced, high-volume environment and ability to multi-task and prioritize.

Broad knowledge of the music business landscape across rock, alternative and hip hop

Proven track record of artist development across artists of various sizes

Digitally savvy with an understanding of social media, content, CRM, and the influencer space

Able to create cohesive campaigns that tell an artist’s story and build fandom

Creative thinker who is able to execute on ideas

Benefits

Comprehensive medical, dental, vision, and FSA options

100% coverage for out-patient mental health services

Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and more (up to $720/year)

Lifetime fertility support allowance of $30,000

Student Loan Repayment Assistance and Tuition Reimbursement

100% immediately vested 401(k) match on the first 5% of your contribution

Flexible Paid Time Off (PTO) for exempt employees

3-weeks PTO for non-exempt employees

2-weeks paid Winter Break

10 Company Holidays (including Juneteenth and Wellbeing Day)

Summer Fridays (between Memorial Day and Labor Day)

Generous paid parental leave for every type of parent

Company

Universal Music Group

Glassdoor

3.8

Universal Music Group is a music-based entertainment company that offers music recording, publishing, and merchandising services worldwide. It is a sub-organization of Leviy Publishing.

Founded in 1934