FlashIntel · 4 days ago

Vice President Marketing

United States

Full-time

Remote

Executive

8+ years exp

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Information TechnologySocial Media Marketing

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Responsibilities

Develop and implement comprehensive marketing strategies tailored to the US market.

Lead and mentor the marketing team, fostering a culture of innovation and excellence.

Identify and target key market segments to drive customer acquisition and brand growth.

Utilize data analytics to track and optimize marketing performance.

Conduct market research to identify trends and insights that inform strategic decisions.

Leverage tools like HubSpot, Marketo, or Pardot to enhance lead generation and conversion rates.

Implement innovative campaigns to increase brand awareness and drive high-quality traffic.

Work closely with the sales, product, and customer success teams to align marketing strategies with business goals.

Coordinate with the content and design teams to create compelling marketing materials.

Monitor key performance indicators (KPIs) to measure campaign effectiveness.

Prepare detailed reports and present findings to the executive team.

Manage the marketing budget efficiently to maximize ROI.

Build and maintain strong relationships with key stakeholders and partners.

Qualification

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MarketingUS marketData interpretationProject managementAnalytical skillsCommunicationInterpersonalStrategic thinkingInnovationContinuous improvementIndependenceTime management