AidKit · 4 days ago

Director of Marketing and Communications

United States

Full-time

Remote

Director

$130K/yr - $150K/yr

7+ years exp

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Insider Connection @AidKit

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Driving our Overall Marketing Strategy

Conducting Market Research and Synthesizing into Actionable Insights

Leading Partner Co-Marketing Efforts (webinars, white papers, etc.)

Managing and Growing our Social Media Presence

Content Creation Including: Case Studies and Customer Testimonials, Press Releases, Blog Posts, AidKit Newsletter, Sales Collateral, Thought Leadership Content, Product Marketing Material

Creating Visual Designs for Content and/or Managing Subcontractors to Execute

Maintaining and Updating the AidKit Website

Conference and Awards Management

Qualification

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Brand MarketingProduct MarketingFunctional LeadershipAIMLAdvanced AnalyticsReporting PlatformsHubSpotFigmaInVisionWebflowAdobeTech-EnabledAesthetic DetailsGraphic DesignKPIsProblem-SolvingHard Working CommunicatorSelf-MotivatedHigh Level of Personal AccountabilityDeeply Caring

Required

Experienced in brand and/or product marketing, with 7+ years of progressive functional leadership experience.

Tech-enabled, with a deep understanding of AI, ML and advanced analytics and reporting platforms as well as more traditional marketing and asset creation tools like HubSpot, Figma, InVision, Webflow, Adobe, etc.

Self-motivated with a high level of personal accountability.

Deeply caring about the mission of direct aid and supporting anyone who needs help, no matter where they come from.

An excellent communicator, both in spoken and written form.

Comfortable with design, a keen eye for aesthetic details who can manage limited graphic design tasks in house and oversee a third-party design contractor as needed.

Data-driven - you will be asked to set clear KPIs and report regularly against them.