Crypto Recruiters ยท 3 days ago
Product Marketing Manager
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Responsibilities
Function as the definitive source of truth for all aspects of our product offerings, deeply understanding their unique features, benefits, and customer impact.
Craft compelling product positioning and messaging that effectively conveys our unique value proposition for existing products and new product launches.
Develop and refine assets to support the GTM team in driving deal velocity and product adoption, including sales enablement materials such as decks, one-pagers, case studies, whitepapers, solution briefs, and new product newsletters.
Lead the management of our marketing website, optimizing and iterating on website copy and design to ensure alignment with our evolving brand. Coordinate with our Webflow agency and external creatives to bring these optimizations to life.
Qualification
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Required
4-6 years of relevant experience in Product Marketing, preferably in B2B SaaS.
Deep expertise in crypto, blockchain technology, and embedded finance.
Proven success in creating compelling messaging and product marketing assets from the ground up for highly technical products.
Experience managing websites and working with external agencies to maintain an impactful site.
Strong capacity for cross-functional collaboration, building relationships with stakeholders across all levels of the organization.
Data-driven mindset with experience in leveraging insights to drive decision-making.
Excellent communication skills and the ability to articulate complex concepts clearly and persuasively in written content.
Adaptability in a fast-paced and dynamic startup environment, with a strong bias towards action.
Company
Crypto Recruiters
At The Crypto Recruiters, we don't just fill roles - we build partnerships.
Funding
Current Stage
Early StageCompany data provided by crunchbase