University of Southern California · 3 days ago
Marketing Administrator
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EducationHigher Education
Insider Connection @University of Southern California
Responsibilities
Administer day-to-day marketing operations support for USC Online. Participate in the development of marketing goals, objectives, plans and strategies. Assist in determining target markets.
Assist with marketing reporting. Analyze and evaluate research, current market conditions and trends to assist in determining development and direction of marketing plans and projects. Design and produce marketing reports and/or proposals for department use. Make recommendations based on research, trends, etc.
Manage email strategy and write email campaigns geared towards prospective students.
Create and manage social media and content calendar. Schedule posts and monitor social media channels. Analyze trends and evaluate competitor strategies. Create regular social media reports to share with the team. Assist with content creation and content strategy for news pages.
Develop promotional material and advertisements and administer marketing campaigns.
Manage posting and updating content on the website.
Update branded documents and presentations as needed; maintain branding and graphic identity guidelines.
Assist with communications to potential and existing students.
Assist director with special marketing projects and administrative tasks, as needed.
Qualification
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Required
Bachelor's degree or an equivalent combination of education, training and experience
Minimum of 3 years of experience
Excellent analytical, written and communication skills are required
Ability to work in a fast-paced environment
Ability to lead and manage resources
Ability to make administrative and procedural decisions and judgments
Software knowledge: Salesforce, WordPress, Tableau Reader, Google Ads, Google Analytics, MS Suite; Adobe Suite or Canva proficiency preferred
Company
University of Southern California
University of Southern California is a private research university offering opportunities for interdisciplinary study and collaboration.
Funding
Current Stage
Late StageTotal Funding
$2.81MKey Investors
Foundation for Opioid Response EffortsUS Department of Commerce, Economic Development AdministationUS Department of Energy
2023-12-05Grant· $0.44M
2023-10-10Grant· $1.6M
2023-07-27Grant· Undisclosed
Leadership Team
Recent News
2023-11-23
Le Monde.fr
2023-11-12
U.S. Economic Development Administration
2023-10-11
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