RealTruck, Inc. · 5 days ago

Marketing Specialist

Buford, GA

Full-time

Onsite

Entry, Mid Level

2+ years exp

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AutomotiveE-Commerce

Growth Opportunities

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Responsibilities

Assist with the annual marketing plan process from concept creation and timing of product releases.

Analyze marketing strategy performance to improve campaigns and identify opportunities.

Track and report relevant KPI’s to the Marketing Director.

Participate in print creation and analysis, working with sales for custom catalogs.

Research marketing trends and report findings to internal stakeholders.

Lead company events including preparing vehicles, attending events, or organizing others.

Collaborate with event holders for brand promotion, negotiate sponsorship costs.

Coordinate social media activities for responsible brands, engage audience, increase web traffic.

Participate in new product launches, including advertising roll out and social media content.

Collaborate with marketing team for engaging consumer content including email campaigns.

Work with other departments and brands to identify marketing needs.

Collaborate with email team to design and implement direct email marketing campaigns.

Qualification

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MarketingAutomotive industryMarket researchSEOSocial mediaComputer skillsMicrosoft OfficeMarketing softwareWeb analyticsCommunicationPresentationAnalyticalMultitaskingProject management