BlueTriton Brands · 4 days ago
Associate Brand Manager
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ManufacturingSustainability
Insider Connection @BlueTriton Brands
Responsibilities
Support the development and execution of annual marketing plans which address all aspects of the marketing mix including packaging, new product development and launch, renovation, pricing, promotion, market research, advertising, and media. Inherent in this responsibility is working closely with all internal and external functions to translate long-term strategy into highly effective annual marketing and sales strategies and tactics.
Lead the execution of the tactical plans supporting the brand’s objectives, for example social and digital communication, public relations and events, national shopper programs, and internal engagement.
Assist in driving cross-functional team (incl. Packaging Operations, Supply Chain, R&D, Finance) to develop and execute key business initiatives, ranging from new items, renovations and driving demand initiatives; includes high level of collaboration, consolidating information, and for I&R projects, presenting to Senior Leadership.
Participate in Integrated Commercial Planning process, supporting key brand initiative implementation within retail channels.
Support monthly brand reviews, analyzing and diagnosing market share/shipment performance to be presented to appropriate leadership and stakeholders. This includes identifying key root causes, trend analysis and developing actionable recommendations.
Qualification
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Required
Minimum 3 years’ experience in Marketing for Packaged Goods
Cross-functional experience (i.e. sales, research, etc.)
Strong interpersonal and leadership skills. Ability to effectively interface at all levels
Excellent written and verbal communication skills
Strong strategic, analytical skills
Ability to take initiative, develop and seek out creative and innovative ideas. Must have strong knowledge of Marketing fundamentals, analytical expertise, and be familiar with syndicated data sources and internal data sources
Preferred
Experience with innovation/renovation projects
MBA considered but not mandatory
Company
BlueTriton Brands
BlueTriton Brands is a beverage company that provides water services for communities.
H1B Sponsorship
BlueTriton Brands has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (2)
2022 (5)
2021 (2)
Funding
Current Stage
Late StageRecent News
2024-05-21
Company data provided by crunchbase