Kforce Inc · 3 days ago

Marketing Assistant

Redmond, WA

Contract

Onsite

Mid Level

3+ years exp

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Insider Connection @Kforce Inc

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Responsibilities

Create short and long-term full-funnel marketing plans for retail partners across all instore and online customer touchpoints that are tailored to consumer needs

Develop a marketing mix that focuses on omnichannel innovation and maximizing ROI

Act as a trusted advisor and thought leader to the retail partner, building credibility and impact by jointly creating marketing plans and aligning marketing investments

Collaborate and drive co-marketing campaigns that involve ingredient partners and hardware/device partners

Influence conversion both in-store and online through seamless and synchronized shopper journeys/experiences

Build brand advocates among retail sellers through training, evangelism, and community engagement platforms

Qualification

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Retail MarketingChannel MarketingRetail SalesIntegrated MarketingPartner MarketingCampaign ManagementSales ChannelsCommerce PlatformsCross-Discipline MarketingROI AnalysisNew Product LaunchBudget ManagementProblem-SolvingCreativityAgilityRisk-Taking

Required

Four-year college degree or relative work experience in the retail sector

3+ years of relevant experience in Retail/Channel Marketing/Marketing/Retail Sales

Proven success at marketing and execution planning - particularly Retail Marketing with Consumer Technology products

Adept at building integrated partner marketing plans and campaigns across multiple marketing disciplines

Direct experience interfacing with partners and a proven track record delivering growth/performance metrics

Understand the digital and physical buying journey (omni channel), well-versed in sales channels, commerce platforms; Expertise landing and coordinating cross-discipline marketing programs and sales programs

Track record of marketing execution excellence and ROI through planning, operations-savvy, creative execution, readiness, and analytics/insights

New product launch experience

Marketing budget management

Experience managing ambiguity and rapid change - demonstrate agility and risk-taking