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Company

Original Job Post

Intuit · 3 days ago

Manager 2 Marketing

Mountain View, CA

Full-time

Onsite

Senior Level

7+ years exp

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Responsibilities

Experience across inbound-outbound product marketing with ability to use storytelling, customer insights, data and business acumen to lead initiatives at any phase of the product life cycle (from idea to maturity) and execute a GTM plan that can drive impact and influence.

Experience developing data-backed audience segmentation strategies with relevant value propositions, reasons to believe and proof points.

Supporting the mid market, sales and accountant teams through a learning agenda –developing deep empathy and understanding with their attitudes, needs and pain points.

Leverage consumer (qual and quant), competitive, and industry insights plus new technological capabilities to uncover opportunities that can help further differentiate our suite of product offerings.

Collaborate with Finance and other Marketers to build a 1-yr revenue forecast and the corresponding marketing plan to help deliver the aligned results.

Strong creative skillset with an ability to turn deep customer insights into winning positioning, value proposition and messaging that will resonate with the target customer.

Analytically-minded, with the ability to develop clear hypotheses and collaborate cross-functionally with other product marketing teams, channel marketing, sales, finance, analytics, and product to test and iterate our way into how we solution-sell our platform across all channels, providing the customer insights, positioning, and content to drive demand.

Track campaign impact and analyze program results to report on ROI.

Own the business outcomes (P&L) and communicate regular updates to leadership through ongoing forecasting, reporting and root cause analyses.

Make go-forward recommendations and present and share learning and recommendations across the organization.

Lead a small team of product marketers.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

MarketingGo-to-Market StrategiesTeam ManagementCoachingConsumer InsightProject ManagementProblem-SolvingCommunicationLeadershipOwnershipInitiativeJudgmentAnalytical ThinkingAttention to DetailInfluenceAdaptability

Required

BA/BS required, or equivalent work experience. Experience in SaaS companies, B2B marketing and/or MBA a plus

7 to 10 years professional experience in marketing driving go-to-market strategies

1+ years managing a small team, developing priorities, coaching and providing feedback

Ability to translate consumer insight and business strategies into great execution

Proven experience leading and influencing cross-functional teams to deliver amazing outcomes

Solid verbal, written, visual/presentation and interpersonal communication skills, as well as an effective communicator at all levels

Demonstrated high levels of ownership, responsibility, initiative and the desire to drive significant, measurable performance results

Track record of making principled, data-based business decisions balanced with experienced judgment

Strong project management skills, analytical skills and attention to detail

Strong organization navigational skills, including ability to lead and influence without direct authority

Ability to think about ambiguous or complex issues, leading to thoughtful recommendations

Preferred

Experience in SaaS companies, B2B marketing and/or MBA a plus

Company

Intuit

Glassdoor

4.4

Intuit offers business and financial management solutions for small businesses, consumers, and self-employed individuals.

Founded in 1983

Mountain View, California, USA

10,001+ employees

http://www.intuit.com

H1B Sponsorship

Intuit has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Trends of Total Sponsorships

2023 (417)

2022 (808)

2021 (774)

2020 (582)