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Company

Original Job Post

Coates Group · 3 days ago

Product Marketing Manager

Chicago, IL

Full-time

Hybrid

Mid Level

3+ years exp

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ComputerSoftware

Growth Opportunities

Hiring Manager

Ami Patel

Insider Connection @Coates Group

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Responsibilities

Support the director in the development of product naming strategy, articulation, and positioning.

Collaborate with commercial & account to create & manage value propositions aligned to key target audiences.

Create and manage product messaging matrices in collaboration with Product & Tech for all hardware, software & service solutions.

Collaborate with product & commercial on GTM Planning for New Products & lifecycle management for existing products

Partner with product, tech, commercial & marketing to execute and optimize our launch process.

Own strategy & development of supporting sales & marketing materials in collaboration with brand & design & guide communication efforts across multiple audiences and channels.

Collaborate on product demonstrations at internal & external conferences and meetings

Generate customer case studies & white papers

Qualification

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Product marketingB2B experienceGlobal product launchQSR industrySaaS productsCMS solutionsAgile environmentData-informed decisionsWork authorizationChicago locationProblem-solvingInterpersonal communicationCollaborationAutonomy

Required

3-5 years experience in Product Marketing or a related function, preferably with strong B2B experience in a startup or entrepreneurial environment

Experience launching & growing global software & hardware products

Strong technical knowledge and experience working with developers, engineers, etc.

Understanding of or experience in QSR or the restaurant industry a plus

Experience launching/marketing SaaS products and CMS solutions a plus

Strong interpersonal and communication skills, with ability to collaborate effectively with cross-functional & international teams

Impeccable writing skills and ability to manage customer-facing copy

Excellent problem-solving skills and ability to work in an agile environment

Ability to make data-informed decisions under uncertain circumstances

Ability to operate and thrive autonomously

Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States.

You need to be local to Chicago or be willing to move to Chicago at your expense