SEO Specialist @ ServiceMaster | Jobright.ai
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ServiceMaster · 5 days ago

SEO Specialist

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Responsibilities

Work with multiple franchisees to understand their business goals, target audiences, and local market dynamics
Provide guidance and support to franchisees in implementing SEO best practices on their websites
Conduct thorough keyword research and analyze results to identify relevant and high-performing keywords for our industry and target audience
Analyze keyword competitiveness and trends to optimize content for search engines
Implement and maintain SEO best practices for URL structure, redirects, and canonical tags
Write and design pages optimized for SEO, staying true to branding standards
Execute, track, report, and analyze website analytics and SEO initiatives and campaigns
Work with content and marketing teams to drive content creation with SEO
Adjust strategies accordingly to maintain a competitive edge in the digital landscape
Stay abreast of industry trends, search engine algorithm updates, and emerging technologies

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Search engine algorithmsSEO best practicesKeyword identificationTechnical SEOSite speed optimizationMobile optimizationObstacle overcomingAction-takingSEO experienceTeam playerPositive attitudeRelationship buildingInfluenceSense of urgencyCommunication skillsOrganizational skillsMultitaskingPerseveranceResults orientedSelf-starterInitiativeSelflessnessValues diversityGrowth mindset

Required

Understanding of major search engine algorithms (e.g., Google, Bing) and how they impact search rankings.
In-depth knowledge of on-page and off-page SEO best practices.
Ability to identify high-value, relevant keywords for different target audiences.
Knowledge of technical SEO aspects, including site speed optimization and mobile optimization.
Team player who enjoys collaborating and working with others on a high functioning team
Must possess a positive attitude with the ability to build good relationships across the organization and with external partners
Ability to influence and effectively interface with others across all levels of an organization
Sense of urgency, with the ability to meet goals and deadlines
Strong written and verbal communication skills
Strong organizational and prioritization skills with the ability to multitask
Ability to work in a fast-paced environment in which requirements and priorities change
Able to persevere in overcoming obstacles or setbacks, by taking swift and efficient action
Must be results oriented, a self-starter, and have strong initiative
Selflessness and willingness to make a positive impact every day
Values diversity and inclusion
A growth mindset and a desire to make things better
Bachelor’s degree in Marketing, Communications, Business, or a related field.
1 – 3 years of experience as a SEO specialist.

Company

ServiceMaster

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ServiceMaster Brands businesses is a small business while benefitting from ServiceMaster’s recognized brands and proven industry expertise.

Funding

Current Stage
Late Stage
Total Funding
unknown
2020-10-01Acquired· by Roark Capital Group ($1.55B)

Leadership Team

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Bob Skibbe
CEO
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Carter Moise
CEO
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Company data provided by crunchbase
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