81 applicants
Innovaccer · 5 days ago
Principal Marketing Solutions Associate
United States
Full-time
Hybrid
Senior Level
5+ years exp
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Hiring Manager
Himanshu Singh
Insider Connection @Innovaccer
Responsibilities
Customer Engagement: Be aligned to a portfolio of new and live customers; Manage relationships and consistent touch-points with key customer stakeholders
Goal Understanding: Understand the customer’s strategic goals, team structures, and requirements to align with Innovaccer’s health experience products and broader product portfolio.
Outreach Marketing and Product SME: Be an expert on the capabilities of HXP products and solutions, and how it enables the customer’s goals; Provide marketing strategy expertise and best practice thought leadership both internally and externally
Onboarding Management: Lead the overall onboarding for HXP products - manage the project, lead functional and technical requirement gathering, provide campaign recommendations, train the customer on the platform, and support deployment for targeted campaigns. Partner with other Customer Success and Product Engineering team members onboarding additional Innovaccer products
Adoption and Value Promotion: Monitor customer’s adoption of onboarded products and guide them to best maximize their usage of HXP products to enable strategic goals; Identify and analyze opportunities to measure success and value generated using HXP products
Support Growth Expansion: Assist internal efforts to define opportunities for additional Innovaccer products that support customers’ goals.
Qualification
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Required
5+ years of email marketing automation implementation and configuration experience; Salesforce Marketing Cloud preferred
5+ years of experience in technical delivery and account management, customer success, or customer services/ consulting (managing multiple projects and customers)
Excitement to learn new digital marketing technologies, specifically Innovaccer’s healthcare experience platform suite
Experience in business requirement gathering and expectation management during projects to ensure customer satisfaction
Ability to lead data-driven discussions and experience defining data requirements with an eye for data architecture and data integrity
Experience analyzing and optimizing campaign performance
Experience successfully warming multiple email IPs and domains
Ability to engage with senior-level clients with excellent written and verbal communication skills
Extraordinary ability to take on open-ended problems in unstructured environments, dive into details, define prescriptive solutions, and deliver outcomes
Ability to travel up to 25% for targeted customer visits
Preferred
Salesforce Marketing Cloud Email Specialist, Administrator, Consultant, or Developer certification; experience with advanced Marketing Cloud features
Experience working across other channel tactics (e.g. sms, direct mail, mobile, web)
Experience working with other marketing technologies: Adobe Creative Suite, Google Analytics, BI Tools (e.g. PowerBI, Datorama)
Experience working with CRM solutions and workflows
Experience working with healthcare verticals and healthcare data sets
Benefits
Generous PTO Benefits
Parental Leave
Rewards & Recognition
Insurance Benefits
Company
Innovaccer
Innovaccer is a data platform that uses analytics and transparent data to unify patient data across systems and care settings.
1,001-5,000 employees
H1B Sponsorship
Innovaccer has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (6)
2022 (26)
2021 (31)
2020 (8)
Funding
Current Stage
Late StageTotal Funding
$379.1MKey Investors
Mubadala Capital VenturesTiger Global ManagementM12 - Microsoft's Venture Fund
2021-12-15Series E· $150M
2021-02-19Series D· $105M
2020-02-14Series C· $70M
Leadership Team
Abhinav Shashank
Co-Founder and CEO
Kanav Hasija
Co-Founder, Chief Customer Officer
Recent News
Fierce Healthcare
2024-05-19
Company data provided by crunchbase
