CodeSee · 3 days ago

Senior Marketing Specialist

United States

Full-time

Remote

Senior Level

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Responsibilities

Conceptualize, develop, manage, and execute dynamic content marketing strategies designed to drive website sign-ups, ensuring the organization's voice is resonating across various platforms.

Craft and schedule compelling content across multiple platforms including Medium, Ghost, and a myriad of social media sites.

Forge persuasive emails and messages to spark conversations with prospective and existing customers, nurturing our relationships.

Monitor content performance using cutting-edge tools like Google Analytics and Full Story, utilizing these insights to refine and optimize our strategy.

Produce in-depth reports on content performance, website visitors, and sessions, translating data into stories that drive decisions.

Collaborate with our dedicated teams to ensure our content reflects our company goals and addresses user needs.

Remain plugged into the latest industry trends and customer challenges, leveraging this knowledge to inform our editorial calendar.

Lead sign-ups and new self-serve revenue, taking ownership of these crucial revenue and optimization metrics.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Content MarketingSEOContent GrowthContent Management SystemsWebflowGhostHubSpotGoogle AnalyticsData AnalysisSocial Media PlatformsProblem-SolvingHard WorkingTeam PlayerAttention to DetailConfident tech industryDeveloper communities

Required

Hold a Bachelor's degree in Marketing, Communications, Journalism, or related field.

Demonstrate proven experience in content marketing, content growth, and SEO.

Familiarize yourself with content management systems like Webflow, Medium, Ghost, and campaign management tools like HubSpot.

Exhibit strong knowledge of Google Analytics and the ability to analyze and interpret data.

Showcase Excellent Writing And Editing Skills In English. Display an ability to create, critique, and modify content strategy based on data-driven insights.

Understand the nuances of social media platforms and individual developer websites/communities.

Display strong understanding of the target audience and ability to create content that resonates.

Have excellent multitasking skills and keen attention to detail.

Show the ability to be a strong team player as well as a confident individual contributor.