199 applicants

Company

Original Job Post

Very Good Ventures · 3 days ago

Director of Marketing

United States

Full-time

Remote

Director

8+ years exp

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Responsibilities

Market-Facing Messaging: Own and evolve the company's messaging and brand voice. Create compelling, creative, and consistent content across all marketing channels.

Brand Positioning: Develop and maintain a highly differentiated and compelling brand positioning.

Agile Marketing: Implement agile marketing strategies to quickly adapt to market changes and opportunities.

Demand Generation: Drive demand generation campaigns across various channels.

Leadership with Bias for Action: Lead by example, driving a culture of high performance and results within the marketing team.

Ideal Customer Persona (ICP) Management: Develop and maintain a deep understanding of Ideal Customer Personas (ICPs).

Team Leadership: Lead, mentor, and grow a high-performing marketing team.

Content Creation: Oversee the creation of high-quality content.

Performance Tracking: Establish KPIs and metrics to measure the effectiveness of marketing initiatives.

Collaboration: Work closely with BD and client services teams to ensure marketing efforts are aligned with business objectives.

Market Research: Conduct market research to identify trends, opportunities, and competitive landscape.

Budget Management: Manage the marketing budget to achieve the best possible ROI.

PR and Communications: Develop and manage public relations efforts to enhance visibility in the industry.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

MarketingConsultanciesDigital MarketingContent MarketingSocial MediaDemand GenerationSoftware DevelopmentMobile ApplicationsWeb ApplicationsStrategy DevelopmentBusiness GrowthMarketing StrategiesData AnalysisProblem-SolvingLeadershipTeam ManagementMotivatedProactiveResults-OrientedAnalyticalData-DrivenCommunicationInterpersonalAdaptabilityTime ManagementFlutter ecosystemPassion for technologyInnovation

Required

Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred.

Minimum of 8-10 years of experience in marketing, with at least 3-5 years in a leadership role. Deep experience in marketing consultancies, especially with a focus on technology services, is preferred.

Proven track record of developing and executing successful marketing strategies that drive business growth.

Strong understanding of digital marketing, content marketing, social media, and demand generation.

Experience in the technology or software development industry, particularly within the mobile and web application space.

Excellent leadership and team management skills.

Highly motivated, proactive, and results-oriented with a bias for action.

Strong analytical and problem-solving abilities, with a data-driven approach to decision-making.

Exceptional communication and interpersonal skills.

Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.