Chronosphere · 5 days ago
Head of Customer Marketing
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AnalyticsCloud Infrastructure
Insider Connection @Chronosphere
Responsibilities
Lead the strategy, team, and outcomes for the Customer Marketing function
Create programs, tools, and accelerators to help customers at all stages of their journey be successful and grow with Chronosphere.
Partner closely and share business goals and OKRs with the Customer Success team and leadership; ensuring an aligned and orchestrated customer nurture and journey.
Lead with a customer-centric approach, driving insights into customer feedback and behaviors needed to deepen product usage, increase retention, and strengthen the customer experience.
Use customer language, insights, and experiences to provide feedback to our customer success, product and engineering, and marketing teams in order to influence roadmap, campaigns, and messaging.
Build from scratch and lead a global team of lifecycle and customer marketers to create data-driven, differentiated and segmented programs to drive revenue.
Foster a strong customer ecosystem, activating our strongest customers as loyal advocates.
Raise the reputation and reach across our customer base, and the wider industry, for Chronosphere’s commitment to world-class customer success.
Evolve our customers’ post-sale journey across onboarding, adoption, and renewals campaigns for Chronosphere’s Observability and Pipeline portfolio, including dedicated digital platforms to drive education and reach.
Define and deploy technologies to underpin and scale operations based on proven success
Champion customer KPIs across the company including engagement, revenue expansion, ARPU, CLTV, and revenue retention; rigorously drive internal prioritization decisions to maximize each.
Establish and promote customer marketing best practices across customer campaigns and lead from the front in creating inspiring and personalized marketing materials that excite our customers, burnish our brand, and drive engagement, cross-sell, upsell, and retention.
Qualification
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Required
15+ years in Customer Success and Customer Marketing, including 5-7+ years as leader of the Customer Marketing function.
10+ years of experience at a high-tech or SaaS B2B company, ideally serving across functions touching the customer experience, including marketing, customer success, product management or product marketing.
A strong track record of developing and implementing omni-channel marketing strategies to onboard, engage and expand customer relationships, grow customer lifetime value and increase revenue retention.
Experience revamping lifecycle technology and strategies to ensure we are delivering personalized communication to all of our customers through the most appropriate channel depending on their specific stage in the customer journey.
Experience as a data-driven leader who can identify customer segment targets, establish KPIs with clear linkages to a P&L, and iterate rapidly to test hypotheses and deliver complex initiatives.
Comfort leading in a fast-paced, constantly changing, and evolving environment.
Demonstrated success delivering double-digit revenue growth with real-time personalization campaign strategy, planning and execution based on customer propensity model.
Ability to create personalized experiences and deliver them using real-time propensity models and marketing solutions that match our offerings to customer needs and maximize both response and value.
Proven background in hiring and leading teams, fostering talent, and developing a high performing culture, while modeling the core values and principles of the organization.
Strategic thinker who can understand business complexities and develop an innovative and creative customer marketing plan that addresses these nuances.
Excellent verbal and written communication, receptive listening skills, and ability to present to different audiences (Executives, Sales, Customer Success, etc.).
Team player with proven ability to lead, mentor, and influence a cross functional team within a global, matrix organization by interacting with cross-disciplinary technical and non-technical teams.
Strong operational acumen with proven experience developing, managing, and continuously approving programs and content.
Executive presence and ability to engage up and down the organization with confidence and poise.
Ability to travel up to 25%, including international travel.
Benefits
Health Insurance Coverage
Unlimited Vacation Time
Competitive Salary
Stock Options
And More
Company
Chronosphere
Chronosphere is the only cloud native observability platform that helps teams quickly resolve incidents while controlling costs.
H1B Sponsorship
Chronosphere has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (6)
2022 (6)
2021 (4)
2020 (1)
Funding
Current Stage
Growth StageTotal Funding
$342.47MKey Investors
CrowdStrike Falcon FundGeneral AtlanticGreylock
2024-01-17Series Unknown· Undisclosed
2023-01-09Series C· $115M
2021-10-07Series C· $173M
Recent News
2024-04-28
2024-04-28
Company data provided by crunchbase