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Company

Original Job Post

BlackLine · 3 days ago

Marketing Operations Specialist

California, United States

Contract

Onsite

Mid Level

3+ years exp

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Software Development

H1B Sponsorship

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Responsibilities

Primary Marketing Operations advisor/expert on outbound marketing campaigns for select Marketing teams

Build and execute various types of programs in Marketo

Coordinate with other marketing teams and Traffic team to manage outbound programs

Update and analyze the performance of marketing campaigns in Marketo and Salesforce

Continuously improve data intake and cleansing following industry best practices and internal process

Collaborate with other marketing operations team members on projects such as segmentation, lead scoring, lead life cycle, documentation and enablements

Assist in implementation of integration processes with 3rd party vendors

Train other marketing teams on how to run basic reports in Salesforce

Identify areas of improvements and enhancements on marketing programs and make recommendations

Other job-related duty as assigned

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Marketing operationsDemand generationMarketing automationLead processingLead scoringMarketing databaseEmail complianceExcelV-lookupsPivot tablesData reportingProblem-solvingHard-workingCross-functional collaborationPlanningProject managementAttention to detailSelf-motivatedMarketoEloquaPardotHubspot

Required

3-4 years of experience in Marketing Operations/Demand Generation

3-4 years of hands-on experiences with marketing automation platforms such as Marketo, Eloqua, Pardot or Hubspot

B2B marketing background with experience in marketing automation, lead processing (including lead scoring), marketing database, and email compliance

Strong ability to work cross functionally

Excellent planning and project management skills

Ability to look ahead to meet regular deadlines and predict and prevent last minute fires

Advanced Excel skills, including V-lookups, Pivot tables, and data reporting

High attention to detail with high volume output

Must be highly driven and self-motivated for a fast-paced evolving environment

Preferred

Technical/Specialized Knowledge, Skills, and Abilities: Marketo or other marketing automation platform such as Eloqua, Pardot or Hubspot

Benefits

Short-term and long-term incentive programs

Benefit and wellness plans

Company

BlackLine

Glassdoor

3.3

Companies turn to BlackLine (Nasdaq: BL) to help solve their most complex finance and accounting challenges.

Founded in 2001

Woodland Hills, CA

1,001-5,000 employees

https://www.blackline.com

H1B Sponsorship

BlackLine has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Trends of Total Sponsorships

2023 (32)

2022 (47)

2021 (43)

2020 (42)