200+ applicants
LA Clippers ยท 4 days ago
Marketing Manager
Los Angeles, CA
Full-time
Hybrid
Senior Level
$110K/yr - $125K/yr
5+ years exp
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Responsibilities
Lead the strategic planning of key Marketing tentpoles and communication campaigns throughout the season to drive fan growth and support revenue initiatives.
Develop holistic Marketing Plans for key moments such as Schedule Release, All-Star Voting/Weekend, Post Season/Playoff campaigns, and other NBA-led initiatives.
Collaborate with Consumer Insights & Analytics team to drive integrated plans for Ticketing Initiatives.
Ensure Marketing communications align with Brand Identity, Voice, and Tone.
Serve as Project Manager for communication tentpoles, ensuring on-time delivery for Marketing projects.
Contribute to Brand Campaign strategy and development to drive brand and fandom growth.
Act as the main point of contact for Marketing across Digital Media agencies, broadcast, and promotional partners.
Collaborate with internal Content and Creative Services team, aligning the Brief and ensuring on-time asset delivery.
Lead strategy and planning for Theme Nights and Promotional items.
Manage end-to-end program strategy, vendor relationships, and game day operations.
Traffic marketing and brand assets internally and with agency partners.
Support experiential marketing for fan development and brand growth.
Assist with marketing activation for lead generation, sponsorship revenue, and ticket sales.
Manage one direct report, handle weekly status meetings, and assist in goal setting and reviews.
Qualification
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Required
5+ years of experience in a Marketing role
Experience coaching and developing talent
Track record of strategic thinking and leveraging insights to set objectives that deliver on organization goals
Previously established and led project management processes in a creative/marketing setting
Work experience in sports and/or live events highly preferred
Experience leading the strategy and planning of game promotions and giveaways
Experience handling and managing agency relationships and multiple cross functional stakeholders
Solid understanding of Asana or similar project management tool
Demonstrated dedication with the ability to lead multiple projects from origin through execution
Ability to learn, contribute and thrive in a fast-growing, dynamic environment
Effective interpersonal skills, both oral and written
Self-starter and entrepreneurial spirit with hands-on approach towards business
Ability to anticipate opportunities/issues and proactively develop recommendations
Benefits
Medical, Dental and Vision plans
401(k) plan with company contribution
Wellbeing Allowance of up to $1,000 per year
Financial Education and Wellness Program, including access to Certified Financial Planners
Paid vacation and sick time
Paid parental leave
Flexible Spending Accounts (Medical and Dependent Care)
Company-paid Long Term Disability insurance
Company-paid Life and AD&D Insurance
Voluntary Life Insurance options for employee, spouse and children
Employee Assistance Program
Mind health support via Modern Health and Headspace
Company
LA Clippers
Clippers are members of the National Basketball Association.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
A
Alfie Tsang
Partnership Strategy Intern
Ashley DelValle
Manager, Partnership Marketing
Recent News
2023-11-19
Company data provided by crunchbase
