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Stripe · 3 days ago
Product Marketing Manager, Developer
San Francisco, CA
Full-time
Onsite
Director
$171K/yr - $256K/yr
10+ years exp
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Responsibilities
Developer go-to-market strategy: Craft our go-to-market strategy to grow our developer audience and drive adoption of developer products. This includes mapping the developer marketing funnel, conducting research to deeply understand the developer persona across both startups and enterprise customers, establishing success metrics, using data to inform your point of view, and determining optimal channels and content
Positioning and messaging: Craft compelling product narratives and value propositions for our developer offerings that differentiates the Stripe developer experience. Drive messaging consistency across all channels and iterate based on developer feedback
Go-to-market execution: Implement your GTM plan by partnering with Product, Developer Relations, Engineering, Communications, Design, and Marketing teams to launch new developer-centric features and programs across various channels, driving product adoption and increasing developer brand sentiment
Content creation: Create developer-focused marketing collateral (e.g., social media, demos, blogs, landing pages) and partner with Developer Relations to create technical and community content (e.g., webinars, guides, events)
Sales and partner enablement: Work with solutions architects, technical account managers, and partner marketing teams to create developer-specific training strategies and plans
Serve as the voice of the developer: Ensure that developer insights and feedback collected via marketing and sales channels are synthesized and shared internally to influence our developer product roadmap
Qualification
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Required
10+ years of total work experience that can span product marketing, product management, developer relations, engineering, solutions architecture, or communications
3+ years of marketing or go-to-market experience, with a strong preference for candidates with experience working in B2B settings
Excellent verbal and written communication skills, with experience translating technical features into benefits for a technical audience
Strong project management skills, with an ability to keep multiple workstreams and partners in sync on timelines and what’s needed to succeed
Preferred
Deep understanding of developers and technical buyer needs and preferences
Experience in the financial services, software or technology industry
Knowledge of and familiarity with developer products and tools
Benefits
Equity
401(k) plan
Medical, dental, and vision benefits
Wellness stipends
Company
Stripe
Stripe is an API technology company that provides online payment processing and commerce solutions for Internet businesses.
1,001-5,000 employees
H1B Sponsorship
Stripe has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (109)
2022 (300)
2021 (348)
2020 (121)
Funding
Current Stage
Late StageTotal Funding
$9.44BKey Investors
Tiger Global ManagementThrive CapitalFounders Fund
2024-02-20Secondary Market· $694.16M
2023-04-25Grant· $11.09M
2023-03-15Series I· $6.5B
Leadership Team
Steffan Tomlinson
CFO
Claire Hughes Johnson
Chief Operating Officer
Recent News
FinTech Magazine
2024-06-04
2024-06-04
Financial News London
2024-06-04
Company data provided by crunchbase
