BuildOps · 3 days ago

Marketing Operations Specialist

Los Angeles, CA

Full-time

Hybrid

Mid Level

$70K/yr - $90K/yr

3+ years exp

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Commercial Real EstateInformation Technology

Hiring Manager

Kevin Woodyatt

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Responsibilities

Leverage expertise in marketing automation tools and CRM systems to streamline campaigns, nurture leads, and build attribution models.

Support all technical aspects of end-to-end lead routing and optimize workflows.

Own marketing database, advise on segmentation, and apply best practices for data governance.

Improve marketing infrastructure rigor by identifying tracking gaps, ensuring data hygiene, and streamlining workflows.

Ensure accurate campaign attribution and execute technical workflows to improve insights into marketing sources and influenced deals.

Collaborate with Marketing, Revenue Operations, and Sales Development teams to ensure smooth lead handoff.

Maintain up-to-date knowledge of emerging marketing operations trends and technologies.

Qualification

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Marketing OperationsSaaS BusinessAutomationB2B MarTechMarketing AutomationCRMLead RoutingSales EngagementABM PlatformsProblem-Solving CommunicationProject ManagementTeamworkAnalytical ThinkingContinuous Learning

Required

3-5 years of marketing operations experience, preferably for a SaaS business, demonstrating a passion for automation and a proven track record of success.

Proficient with B2B MarTech ecosystem, including but not limited to marketing automation, CRM, lead routing, sales engagement, and ABM platforms.

Excellent communication, project management, and teamwork skills.

A solution-oriented, analytical mindset that gravitates towards tackling challenges with a 'why' mentality.

A growth mindset demonstrated through continuous learning and staying ahead of the curve.