82 applicants
Omron Automation · 2 days ago
Marketing Communications Specialist
Pleasanton, CA
Full-time
Hybrid
Mid Level
$80K/yr - $115K/yr
3+ years exp
Wonder how qualified you are to the job?
Maximize your interview chancesArtificial Intelligence (AI)Information Technology
Hiring Manager
Megan Derthick
Insider Connection @Omron Automation
Responsibilities
Establish compelling and creative marketing communication campaigns.
Deliver marketing campaigns across traditional and digital channels, including print media, web, social media, email, and other digital channels, including mobile
Lead the design and development of marketing content including brochures, application videos, promotional presentations, white papers, infographics, etc.
Define and manage the work of 3rd-party vendors as appropriate to execute on key initiatives, including advertising campaigns and website development.
Build content suitable for use by global sales regions, coordinating ORT efforts with OMRON global and regional campaigns.
Leverage data analytics, market trends, competitive analysis, and best practices to optimize ORT’s marketing spend and improve market-facing communication.
Structure and build ORT’s social media presence, driving regular, value-added communication to system integrators and end users.
Lead and organize ORT’s presence at key industry trade shows in the Americas region.
Gauge the effectiveness of marketing campaigns, spotting growth opportunities, pinpointing improvement areas, and suggesting alternatives.
Track the success of our marketing and promotional initiatives, generating reports on KPIs such as conversion rates, site performance, traffic trends, user behavior, and customer satisfaction.
Qualification
Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.
Required
Minimum 3-5 years’ experience in marketing and content communications
Proven experience developing and delivering compelling marketing campaigns
Bachelor's degree or equivalent experience in Marketing, Journalism, Communications, Business Administration, or related field
Demonstrated passion for marketing and communications!
Ability to quickly connect and communicate with stakeholders inside and outside Omron, including end users, channel partners, and the global sales organization.
Strong analytical and problem-solving skills with a keen attention to detail.
Knowledge of industry and domain best practice, including website and analytics tools
Prior experience or clear aptitude for understanding and conveying the benefits of technical products that include discrete hardware and software components
Preferred
Prior robotics or automation experience is preferred but not required
Benefits
401k match
Blue Cross Blue Shield for medical, dental, vision, and prescription drug benefits
Profit sharing
Community Programs
Flexible Work Arrangements
Sick/Vacation/Holiday Pay
Wellness Programs
Education Assistance Program
Company
Omron Automation
Our business is automation, and we envision a future in which people can do more, try more, and be more.
1,001-5,000 employees
H1B Sponsorship
Omron Automation has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Trends of Total Sponsorships
2023 (1)
2022 (6)
2021 (4)
2020 (1)
Funding
Current Stage
Late StageLeadership Team
Robb Black
President, CEO & COO
Recent News
2024-04-08
Company data provided by crunchbase
