Marketing Coordinator @ Riot Fest | Jobright.ai
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Riot Fest ยท 2 days ago

Marketing Coordinator

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Responsibilities

Develop and implement comprehensive marketing plans and campaigns to promote the music festival across various channels, including digital (social media, email marketing, website), traditional (print, radio), and grassroots marketing efforts
Create compelling content for marketing materials, including but not limited to social media posts, email newsletters, advertisements, and website updates
Coordinate with the creative team to produce high-quality marketing collateral that effectively communicates the festival's brand identity and key messages
Manage social media accounts and online communities, engaging with followers, responding to inquiries, and fostering meaningful connections to drive ticket sales and enhance attendee engagement
Collaborate with sponsors and partners to develop co-marketing initiatives and promotional activities that maximize exposure for both the festival and its sponsors
Monitor and analyze marketing campaign performance using relevant metrics and analytics tools, providing regular reports and insights to inform future marketing strategies and optimizations
Assist in coordinating on-site marketing activations and initiatives during the festival, including signage, branding, merchandise sales, and promotional activities
Stay informed about industry trends, best practices, and emerging technologies in marketing, applying relevant insights to continuously improve the festival's marketing strategies and tactics
Support the marketing and creative team with additional tasks and projects as needed, contributing to the overall success of the festival and its marketing efforts

Qualification

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Digital MarketingSocial MediaEmail MarketingSEOPPC AdvertisingMarketing AnalyticsContent CreationProject ManagementProblem-SolvingCreativityCommunicationOrganizationTeamworkFlexibility

Required

Bachelor's degree in marketing, communications, or a related field
2+ years of experience in marketing, preferably in the events, entertainment, or music industry
Strong understanding of digital marketing channels, including social media, email marketing, SEO, and PPC advertising
Excellent written and verbal communication skills, with the ability to create engaging content for diverse audiences
Proficiency in using marketing analytics tools and platforms to track and measure campaign performance
Creative thinker with a passion for music and events, capable of generating innovative marketing ideas and strategies
Highly organized with strong project management skills, able to prioritize tasks and meet deadlines in a fast-paced environment
Collaborative team player with the ability to work effectively with cross-functional teams and external partners
Flexibility to work evenings, weekends, and extended hours during peak festival periods

Company

Riot Fest

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Riot Fest is a multi-genre music fest known for guest performances and booking events for entertainment in Illinois.

Funding

Current Stage
Early Stage
Company data provided by crunchbase
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Orion

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