Fortis · 2 days ago

Marketing Manager

United States

Full-time

Remote

Mid Level

3+ years exp

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FinanceFinancial Services

Hiring Manager

Ivonne Raya

Insider Connection @Fortis

Discover valuable connections within the company who might provide insights and potential referrals, giving your job application an inside edge.

Responsibilities

Support business partners with planning and execution of channel activities and events.

Conduct comprehensive market research on industries, competitors, trends, and ICP’s.

Understand partners and their client profiles to build strong marketing campaigns.

Analyze and leverage go-to-market assets for content strategy, partner campaigns, and marketing programs.

Identify plans to leverage addressable markets, competitive positioning, and revenue targets.

Develop inbound and outbound marketing strategies aligned with sales efforts.

Serve as the marketing representative with partnership organizations and execute trackable marketing plans.

Coordinate the implementation of marketing strategies targeted to partners and customers within multiple verticals.

Contribute to content creation process and drive PR-related activities for different verticals.

Ensure marketing channel deliverables are managed on time, within budget, and properly monitored.

Gather data on results and create reports to evaluate effectiveness for different verticals and audiences.

Qualification

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Marketing ExperienceStrategic MarketingPartnership DevelopmentCampaign ManagementFinancial ServicesE-commerceSaaS Industry ExperienceFintech Industry ExperienceSales Funnel UnderstandingMarketing Attribution KnowledgeCampaign Performance MetricsROI AssessmentHubSpot ExperienceMarketing Automation SoftwarePMS ExperienceProblem-SolvingVerbal CommunicationPresentation SkillsAnalytical SkillsDecision MakingAdaptability

Required

3+ years marketing experience.

2+ years’ experience in strategic marketing, revenue generation, partnership development, or campaign management and/or financial services/payments, e-commerce, SaaS or FinTech industry experience.

Exhibit exceptional verbal and presentation communication skills.

Thorough understanding of the sales funnel, marketing attribution, and campaign performance metrics.

Proven analytical skills, ability to assess opportunities, and make decisions based on ROI and effectiveness of different programs.

Experience with HubSpot or comparable marketing automation software and PMS a plus (e.g., Monday.com).

Growth mindset; willing to take on measurable risk.