71 applicants

Company

Original Job Post

Okta · 2 days ago

Commercial Regional Marketing Manager, Customer Programs

United States

Full-time

Remote

Senior Level

$123K/yr - $185K/yr

5+ years exp

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Responsibilities

Own the Commercial customer expansion marketing strategy and plan for the US, from budget to ideation, execution and measurement, including both upsell and cross-sell initiatives

Leverage customer insights to develop distinct positioning and messaging

Work with cross functional marketing teams to implement the customer expansion strategy, leveraging existing programs as well as creating new ones

Work closely with the field sales teams and leadership at the VP level to determine needs and programs in order to support pipeline goals

Track, analyze and measure the region’s marketing funnel and conversion rates to identify opportunities for improvement

Work closely with Sales on pre-event and campaign preparation as well as post-campaign follow up with SDRs

Participate in research and development of events, sponsorships, face-to-face marketing platforms that align to regional and corporate goals

Communication of marketing programs, campaigns, events to key stakeholders

Share best-practices across the regions

Collaborate with the broader Partner Team to support local partner programs

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

B2B marketingRegional marketingField marketingMarketing automationCRM platformsMarketoSalesforceIntegrated marketingROI-driven marketingLead generationChannel utilizationTargeted messagingData analysisContinuous optimizationDynamic environmentProblem-solvingHard-workingTeam playerCollaborativeGreat attitudeLove what you do

Required

5+ years of B2B marketing experience, preferably in regional/field marketing

Bachelor’s Degree; Marketing preferred

Experience with marketing automation & CRM platforms a plus (preferably with Marketo and Salesforce)

Experience in executing integrated, ROI-driven marketing and lead generation programs, utilizing a variety of channels

Ability to gather insights and develop targeted messaging

Strong analytical abilities. You love working with data, analyzing outcomes, and scoping out key insights to establish continuous optimization

Ability to thrive in a dynamic, fast-paced, environment where you may have to wear multiple hats

Exceptional communication skills, both written and verbal, comfortable with working with leadership teams

Organization and time management skills, rigor, attention to details

Team Player/Collaborative/Great Attitude

Love what you do!

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k)

Flexible Spending Account

Paid Leave (including PTO and Parental Leave)

Company

Okta

Glassdoor

3.6

Okta is a management platform that secures critical resources from cloud to ground for workforce and customers.

Founded in 2009

San Francisco, California, USA

5,001-10,000 employees

http://www.okta.com

H1B Sponsorship

Okta has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Trends of Total Sponsorships

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2022 (160)

2021 (182)

2020 (118)