45 applicants
DG Group · 2 days ago
Senior Marketing Manager
Lafayette, CO
Full-time
Onsite
Senior Level
$65K/yr - $75K/yr
4+ years exp
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Responsibilities
Lead and manage the marketing team, providing guidance, support, and development opportunities.
Develop and implement comprehensive marketing strategies aligned with company goals.
Oversee all digital marketing efforts, including SEO, SEM, social media, email marketing, and online advertising.
Manage content strategy and production, including blogs, articles, whitepapers, infographics, and case studies.
Plan and execute product launch strategies, coordinating with cross-functional teams.
Oversee the creation and review of marketing videos, ensuring high production quality and alignment with marketing goals.
Design and implement multi-channel marketing campaigns to drive brand awareness and lead generation.
Track and analyze key performance metrics to measure the effectiveness of marketing efforts.
Develop and manage the marketing budget, ensuring efficient allocation of resources.
Qualification
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Required
Bachelor’s degree in Marketing, Business, or a related field; Master’s degree preferred.
Minimum of 4 years of experience in marketing, with a focus on digital marketing and content creation.
Proven experience in leading and managing a marketing team.
Strong understanding of current marketing trends, tools, and best practices.
Excellent communication and interpersonal skills.
Proficiency in marketing software and analytics tools.
Creative thinking and problem-solving abilities.
Ability to work in a fast-paced and dynamic environment.
Social media management: 4 years (Required)
Content creation: 4 years (Required)
Preferred
Master’s degree in Marketing, Business, or a related field.
Digital marketing: 4 years (Preferred)
Benefits
401(k)
Dental insurance
Flexible schedule
Health insurance
Paid time off
Vision insurance
Company
DG Group
2021 Private Hire Company Of The Year. Journey by journey, we're changing the way we move.
1,001-5,000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase
