Idera, Inc. · 4 days ago

Marketing Specialist

Austin, TX

Full-time

Onsite

Entry Level

1+ years exp

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Responsibilities

Conduct market research and competitor analysis to identify target audiences and marketing trends.

Develop and create engaging content (written, visual, and video) for various marketing channels (website, social media, email).

Manage social media platforms, including creating content calendars, scheduling posts, and interacting with followers.

Assist with email marketing campaigns, including creating email copy, designing templates, and analyzing results.

Support with SEO/SEM efforts to improve website traffic and organic search ranking.

Track and analyze marketing campaign performance using relevant metrics and reporting tools.

Stay up-to-date on the latest marketing trends and technologies.

Provide calendar management and scheduling for the Marketing Director.

Organize and prepare materials for meetings and presentations.

Assist with project management tasks, including tracking deadlines, coordinating resources, and maintaining project documentation.

Research and compile market data and competitor information.

Manage marketing budgets and expenses (if applicable).

Liaise with internal and external stakeholders, including vendors, agencies, and partners (if applicable).

Prepare presentations and reports as needed.

Perform other administrative duties as assigned

Qualification

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