Portex · 4 days ago

Marketing Manager

San Francisco, CA

Full-time

Onsite

Mid Level

3+ years exp

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Insider Connection @Portex

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Responsibilities

Conduct experiments across all marketing channels, including performance marketing, affiliate partnerships, events, lifecycle marketing, referral, and content

Track, analyze and report key marketing metrics and data from all marketing activity and experimenting, providing insights and recommendations to improve marketing

Optimize campaigns and strategies based on key learnings to constantly improve brand awareness, top of funnel growth, and conversion

Execute strategies and testing to target and grow customer base and awareness in identified key industries and cohorts

Explore opportunities for industry-specific marketing including content, virtual and IRL events

Develop and test targeted demand gen campaigns across multiple channels to drive prospects down the funnel: email, direct mail, gifting, etc.

Think of creative ways to reach traditionally hard-to-reach, old-school businesses

Work directly with the CEO as a thought partner

Align and strategize with Sales on target accounts to maximize opportunities and increase pipeline velocity - e.g. small events, round tables, etc.

Brainstorm and execute on partnerships that drive growth/sales

Develop a data-driven marketing strategy

Qualification

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Marketing experienceGrowth hacks knowledgeSales/marketing technology knowledgeExperiment managementGTM strategies knowledgeMetrics analysisStartup experienceProblem-solvingHard-workingOrganizedSelf-starterPowerful storytellerSupply ChainLogistics

Required

Has 3+ years of marketing experience at a SaaS company pre series B (bonus pre series A)

Up to date on the latest growth hacks and sales/marketing technology

Experience running many experiments simultaneously

Wide breadth of knowledge around different GTM strategies - paid, outbound, social, content, partnerships, etc.

Is an extremely organized "swiss army knife" generalist

Demonstrated track record of getting marketing projects off the ground from 0 to 1

Powerful storyteller: written, verbal, and visual

Metrics driven - you are able to organize your marketing efforts, track & analyze results, and effectively communicate insights so we can scale what’s working

Is a self-starter who thrives in ambiguity and is excited by the startup grind