105 applicants
Scan.com · 4 days ago
B2B Marketing Manager
Atlanta, GA
Full-time
Onsite
Mid Level
$90K/yr - $110K/yr
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Responsibilities
Developing integrated marketing campaigns that have an attributable impact on revenue
Helping set up and run online and offline marketing events to drive awareness and education
Building out ICPs and using them to develop high-quality lead lists to feed into the Sales team
Developing close relationships with the Sales team to ensure in-market feedback is reflected in campaigns
Developing close relationships with the Product team to ensure features and benefits are communicated effectively
Qualification
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Required
Developing integrated marketing campaigns that have an attributable impact on revenue
Helping set up and run online and offline marketing events to drive awareness and education
Building out ICPs and using them to develop high quality lead lists to feed into the Sales team
Developing close relationships with the Sales team to ensure in-market feedback is reflected in campaigns
Developing close relationships with the Product team to ensure features and benefits are communicated effectively
Driving meaningful, demonstrable revenue uplifts from your marketing plans
Becoming an integral part of the GTM approach for each new state
Helping build out the marketing function for an exciting new product offering
Publishing case studies or whitepapers that establish the value that Scan.com delivers
Becoming a highly trusted partner to your colleagues across Rev Ops, Sales and Product, known for Getting Sh*t Done
Preferred
Liaising with Sales, Product and Content teams to create impactful sales and marketing collateral (you'll be able to showcase examples of your work)
Running a thought leadership program via content marketing, podcasts, events, etc
Using sales data, market insights and product analytics to inform your plans
Regularly running events (online and offline) that drive demonstrable business impact
Having some familiarity with the role of RevOps and how your role interacts with it
Benefits
401k
Healthcare
Vision and Dental
All the equipment needed for you to do your role effectively
Flexible working
Remote or hybrid working options
Personal Development budgets
18 days PTO
10 paid sick days
Equity
Wellness budget to spend via a partner platform
Company
Scan.com
Scan.com is a diagnostic imaging platform.
Founded in 2017
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$64.95MKey Investors
Toloka.vc
2023-12-28Series A· $48M
2023-04-17Series A· $12M
2022-08-01Seed· $2.45M
Leadership Team
Charlie Bullock
Co-Founder & CEO
Joe Daniels
Co-founder
Recent News
2024-05-24
Forbes
2024-05-24
2023-12-29
Company data provided by crunchbase
